The Influence of Deal Exclusivity on Consumer Response to Targeted Price Promotions

SSRN Electronic Journal ◽

10.2139/ssrn.1139668 ◽

2008 ◽

Author(s):

Michael Barone ◽

Tirthankar Roy

Keyword(s):

Consumer Response ◽

Price Promotions

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Assessing the Impact of Price Promotions on Consumer Response to Online Stockouts

Journal of Business Logistics ◽

10.1111/jbl.12095 ◽

2015 ◽

Vol 36 (3) ◽

pp. 260-272 ◽

Author(s):

Simone T. Peinkofer ◽

Terry L. Esper ◽

Ronn J. Smith ◽

Brent D. Williams

Keyword(s):

Consumer Response ◽

Price Promotions ◽

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Does Exclusivity Always Pay Off? Exclusive Price Promotions and Consumer Response

Journal of Marketing ◽

10.1509/jmkg.74.2.121 ◽

2010 ◽

Vol 74 (2) ◽

pp. 121-132 ◽

Author(s):

Michael J Barone ◽

Tirthankar Roy

Keyword(s):

Consumer Response ◽

Price Promotions

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The effect of deal exclusivity on consumer response to targeted price promotions: A social identification perspective

Journal of Consumer Psychology ◽

10.1016/j.jcps.2009.10.002 ◽

2010 ◽

Vol 20 (1) ◽

pp. 78-89 ◽

Author(s):

Michael J. Barone ◽

Tirthankar Roy

Keyword(s):

Consumer Response ◽

Social Identification ◽

Price Promotions

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Does Exclusivity Always Pay Off? Exclusive Price Promotions and Consumer Response

Journal of Marketing ◽

10.1509/jm.74.2.121 ◽

2010 ◽

Vol 74 (2) ◽

pp. 121-132 ◽

Author(s):

Michael J. Barone ◽

Tirthankar Roy

Keyword(s):

Consumer Response ◽

Price Promotions

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Consumer response to the APA Child Care Center

PsycEXTRA Dataset ◽

10.1037/e302942005-006 ◽

1971 ◽

Author(s):

Yvonne Brackbill

Keyword(s):

Care Center ◽

Consumer Response ◽

Child Care Center

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Projecting Proportions of Consumer Response from One Sample or Universe to Another

PsycEXTRA Dataset ◽

10.1037/e473742008-336 ◽

1968 ◽

Author(s):

Purnell H. Benson

Keyword(s):

Consumer Response

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Consumer response to certification cues in advertising

PsycEXTRA Dataset ◽

10.1037/e620972012-183 ◽

2011 ◽

Author(s):

Barbara Bickart ◽

Julie Ruth

Keyword(s):

Consumer Response

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The Persuasive Power of Quality: Consumers' Misprediction of their Reactions to Price Promotions

PsycEXTRA Dataset ◽

10.1037/e621442012-123 ◽

2006 ◽

Author(s):

Tom Meyvis ◽

Cenk Bulbul

Keyword(s):

Price Promotions ◽

Persuasive Power

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Modelling Consumer Response to Ambiguity in Retail Price Advertisement

PsycEXTRA Dataset ◽

10.1037/e683272011-054 ◽

1996 ◽

Author(s):

Sanjay Dhar ◽

Claudia Gonzalez-Vallejo ◽

Dilip Soman

Keyword(s):

Consumer Response ◽

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An Evaluation of the Need for Touch Scale and its Relationship with Need for Cognition, Need for Input and Consumer Response

SSRN Electronic Journal ◽

10.2139/ssrn.1864630 ◽

2011 ◽

Author(s):

Valter Afonso Vieira

Keyword(s):

Need For Cognition ◽

Consumer Response

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