Corporate Colonization Theory

2012 ◽  
Author(s):  
Stanley A. Deetz
Keyword(s):  
Corporate Colonization

Corporate Colonization of Health Activism? Irish Health Advocacy Organizations' Modes of Engagement with Pharmaceutical Corporations

2007 ◽  
Vol 37 (4) ◽  
pp. 711-733 ◽  
Author(s):  
Orla O'Donovan
Keyword(s):  
Pharmaceutical Industry ◽  
Advocacy Organizations ◽  
Health Advocacy ◽  
Health Activism ◽  
Industry Sponsorship ◽  
Depth Study ◽  
Modes Of Interaction ◽  
Modes Of Engagement ◽  
Shed Light ◽  
Corporate Colonization

This article is based on a study that aimed to shed light on the “cultures of action” of Irish health advocacy organizations, and particularly their modes of engagement with pharmaceutical corporations. Debates about what some interpret as the “corporate colonization” of health activism provide the backdrop for the analysis. The empirical dimension of the study involved a survey of 112 organizations and in-depth study of a small number of organizations that manifest diverse modes of engagement with the pharmaceutical industry. The varying modes of interaction are plotted along a continuum and characterized as corporatist, cautious cooperation, and confrontational. Evidence is presented of a strong and growing cultural tendency in Irish health advocacy organizations to frame pharmaceutical corporations as allies in their quests for better health. The analysis of four constitutive dimensions of organizations' cultures of action can reveal the legitimating logics underlying their diverging positions around pharmaceutical industry sponsorship. While the research shows that pharmaceutical corporations have largely succeeded in defining themselves as a philanthropic force and rightful players in Irish health activism, it cautions against a simplistic conclusion that this is evidence of corporate colonization.

scholarly journals ‘Culture for Sale’: The Effects of Corporate Colonization on the UK Museum Sector

2019 ◽  
Vol 2019 (1) ◽  
pp. 13333
Author(s):  
Jeremy Aroles ◽  
Paula Hyde ◽  
John S Hassard
Keyword(s):  
The Uk ◽  
Corporate Colonization

scholarly journals ‘Culture for Sale’: The Effects of Corporate Colonization on the UK Museum Sector

2021 ◽  
pp. 017084062198900
Author(s):  
Jeremy Aroles ◽  
John Hassard ◽  
Paula Hyde
Keyword(s):  
Public Institutions ◽  
External Support ◽  
The United Kingdom ◽  
Financial Interests ◽  
Economic Austerity ◽  
The 2008 Financial Crisis ◽  
The Uk ◽  
Cultural Sector ◽  
Depth Interviews ◽  
Corporate Colonization

For the United Kingdom, the 2008 financial crisis coupled with the subsequent economic austerity programme forced many public institutions to engage in various cost-cutting and fundraising ventures. In parallel, corporate ideologies came to dominate how academics, officials and professionals debated public activities, in turn profoundly affecting the provision of communal services. This paper explores how ‘corporate colonization’ ( sensu Deetz, 1992), fuelled by austerity, claims public institutions for commercial interests. Drawing on in-depth interviews with senior staff, this paper demonstrates how retrenchment of external support in the UK museum sector has been an uneven process, resulting in the manifestation of three experiential states of corporate colonization: organizational perennity, organizational perseverance and organizational precarity. We thus investigate the differential and uneven ways in which corporate colonization affects organizations pertaining to the UK cultural sector. Overall, we argue that the austerity culture in the UK affects museums in largely negative ways by forcing them to respond to the progressive need to satisfy short-term financial interests.

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