Management of retail property is important in accommodating tenants who occupy retail space and consumers as a retail property business activity. Performance-based Building Design (PBBD) is a concept that can be used in planning and designing so that retail buildings can operate as expected. In this regard, the strategy of retail space contains three indicators of performance that are effectiveness, profitability, and efficiency. This study finds gaps in retail property management design research. Therefore, the purpose of this study is to determine the effect of PBBD application on the strategy for retail property space in Indonesia. A total of 96 respondents were involved in this study. Data were collected through a questionnaire survey to stakeholders who play a role in the development and management of the retail property in Surabaya. The data were then analyzed using multiple regression. From the analysis, it was found that the application of PBBD, namely user/occupant interest, building management, the process of design collaboration had a positive effect, while the risk of loss had a negative effect. This means that the increased application of PBBD, namely occupant interest, building management, the process of design collaboration and reduced risk of loss in retail buildings, can improve the strategy for managing retail property space in Surabaya, Indonesia. A more detailed analysis of each indicator of the retail space strategy shows different results. The result show that the application of PBBD influence to the effectiveness contributes 44.6%, the influence of PBBD application to the profitability contributes 49.4%, the application of PBBD has an influence for the efficiency by 61.5%, and overall, the influence of PBBD application to the management retail property space contributes 68.9%. The results of this research are very important and have implications for retail space planning strategies. What will happen to retail property management at the operational stage, it can be seen through the implementation of PBBD in the briefing and planning stages.
The Influence of Performance-Based Building Design on the Strategy of Retail Property in Indonesia