Multisensory Packaging
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Published By Springer International Publishing

9783319949765, 9783319949772
Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

The Multisensory Analysis of Product Packaging Framework

2018 ◽  
pp. 191-223 ◽  
Author(s):  
Carlos Velasco ◽  
Charles Spence
Keyword(s):  
Product Packaging

The Role of Typeface in Packaging Design

2018 ◽  
pp. 79-101 ◽  
Author(s):  
Carlos Velasco ◽  
Charles Spence
Keyword(s):  
Packaging Design

Multisensory Consumer-Packaging Interaction (CPI): The Role of New Technologies

2018 ◽  
pp. 349-374
Author(s):  
Olivia Petit ◽  
Carlos Velasco ◽  
Charles Spence
Keyword(s):  
New Technologies

Multisensory Product Packaging: An Introduction

2018 ◽  
pp. 1-18
Author(s):  
Carlos Velasco ◽  
Charles Spence
Keyword(s):  
Product Packaging

Multisensory Premiumness

2018 ◽  
pp. 257-286
Author(s):  
Carlos Velasco ◽  
Charles Spence

Food Imagery and Transparency in Product Packaging

2018 ◽  
pp. 49-77 ◽  
Author(s):  
Gregory Simmonds ◽  
Charles Spence
Keyword(s):  
Product Packaging

Packaging Colour and Its Multiple Roles

2018 ◽  
pp. 21-48
Author(s):  
Charles Spence ◽  
Carlos Velasco
Keyword(s):  
Multiple Roles

Multisensory Packaging Design across Cultures

2018 ◽  
pp. 287-315
Author(s):  
Casparus J. A. Machiels ◽  
Ulrich R. Orth
Keyword(s):  
Packaging Design

The Consumer Neuroscience of Packaging

2018 ◽  
pp. 319-347 ◽  
Author(s):  
Charles Spence ◽  
Carlos Velasco ◽  
Olivia Petit
Keyword(s):  
Consumer Neuroscience
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