Journal of Hospitality & Leisure Marketing
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Published By "Informa Uk (Haworth Press, Inc.,)"

1541-0897, 1050-7051
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Collaboration Between CVB and Local Community in Destination Marketing: CVB Executives' Perspective

2008 ◽  
Vol 17 (3-4) ◽  
pp. 395-417 ◽  
Author(s):  
Oun Joung Park ◽  
Xinran Y. Lehto ◽  
Alastair M. Morrison
Keyword(s):  
Local Community ◽  
Destination Marketing

scholarly journals Are Green Tourists a Managerially Useful Target Segment?

2008 ◽  
Vol 17 (3-4) ◽  
pp. 314-334 ◽  
Author(s):  
Sara Dolnicar ◽  
Katrina Matus
Keyword(s):  
Target Segment

Identifying Rural Tourism Markets: A Practical Tool

2008 ◽  
Vol 17 (3-4) ◽  
pp. 418-434 ◽  
Author(s):  
Liping A. Cai ◽  
Jingrong (Jack) Liu ◽  
Zhuowei Huang
Keyword(s):  
Rural Tourism ◽  
Practical Tool

Editorial

2008 ◽  
Vol 17 (3-4) ◽  
pp. 259-261
Author(s):  
Xinran Y. Lehto
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