Marketing Green Buildings:
Latest Publications

TOTAL DOCUMENTS

19

(FIVE YEARS 19)

H-INDEX

0

(FIVE YEARS 0)

Published By River Publishers

9781003151265

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Understanding Marketing Strategies

Marketing Green Buildings: ◽

10.1201/9781003151265-9 ◽

2020 ◽

pp. 119-132

Author(s):

Jerry Yudelson

Keyword(s):

Marketing Strategies

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The Business Case for Green Buildings

Marketing Green Buildings: ◽

10.1201/9781003151265-5 ◽

2020 ◽

pp. 51-67

Author(s):

Jerry Yudelson

Keyword(s):

Business Case ◽

Green Buildings

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Today’s Green Building Market

Marketing Green Buildings: ◽

10.1201/9781003151265-2 ◽

2020 ◽

pp. 9-22

Author(s):

Jerry Yudelson

Keyword(s):

Green Building ◽

Building Market

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Marketing Green Developments

Marketing Green Buildings: ◽

10.1201/9781003151265-12 ◽

2020 ◽

pp. 169-185

Author(s):

Jerry Yudelson

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Understanding Segmentation, Targeting, Positioning and Differentiation

Marketing Green Buildings: ◽

10.1201/9781003151265-10 ◽

2020 ◽

pp. 133-151

Author(s):

Jerry Yudelson

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Forecasting Demand for Green Buildings

Marketing Green Buildings: ◽

10.1201/9781003151265-4 ◽

2020 ◽

pp. 37-49

Author(s):

Jerry Yudelson

Keyword(s):

Green Buildings

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Industry Growth to Date

Marketing Green Buildings: ◽

10.1201/9781003151265-3 ◽

2020 ◽

pp. 23-36

Author(s):

Jerry Yudelson

Keyword(s):

Industry Growth

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The People Problem in Marketing Professional Services

Marketing Green Buildings: ◽

10.1201/9781003151265-19 ◽

2020 ◽

pp. 231-234

Author(s):

Jerry Yudelson

Keyword(s):

Professional Services ◽

Marketing Professional

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Demand for Green Building Measures

Marketing Green Buildings: ◽

10.1201/9781003151265-8 ◽

2020 ◽

pp. 99-118

Author(s):

Jerry Yudelson

Keyword(s):

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Vertical Markets for Green Buildings

Marketing Green Buildings: ◽

10.1201/9781003151265-7 ◽

2020 ◽

pp. 83-97

Author(s):

Jerry Yudelson

Keyword(s):

Green Buildings

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