Journal of Marketing Management (JMM)
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Published By American Research Institute For Policy Development

2333-6099, 2333-6080
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scholarly journals Calendar-Led Marketing Issues and Perspectives: A Depth Interview Approach

2021 ◽  
Vol 9 (2) ◽  
Author(s):  
Charles L. Martin ◽  
Jonathan S. Tuttle
Keyword(s):  
Depth Interview

scholarly journals The Use of Social Networks by Informal Entrepreneurial Women: An Exploratory Study in Uberlândia-MG, Brazil

2021 ◽  
Vol 9 (1) ◽  
Author(s):  
Karine de Jesus Rodrigues Santana ◽  
Victor Silva ◽  
Márcio Lopes Pimenta
Keyword(s):  
Social Networks ◽  
Exploratory Study

scholarly journals I Like Him Just Like My Wife! Empty Nest and Attachment to Car Consumption by the Elderly

2021 ◽  
Vol 9 (1) ◽  
Author(s):  
Tonny Kerley de Alencar Rodrigues ◽  
Lísia Maria Monteiro Ferreira
Keyword(s):  
The Elderly ◽  
Empty Nest

scholarly journals Be careful! Consumers’ Purchase Intentions are being affected by the Statistical Format of Online Reviews

2021 ◽  
Vol 9 (2) ◽  
Author(s):  
Fengpei Hu ◽  
Qingzhou Sun ◽  
Jiarui Wang ◽  
Kaiming Li ◽  
Qian Zheng
Keyword(s):  
Online Reviews ◽  
Purchase Intentions
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