scholarly journals Unlocking the power of big data within the early design phase of the new product development process

2021 ◽  
Vol 31 (1) ◽  
pp. 434-452
Author(s):  
Haytham B. Ali ◽  
Fredrik H. Helgesen ◽  
Kristin Falk
Keyword(s):  
Big Data ◽  
Product Development ◽  
New Product Development ◽  
Development Process ◽  
New Product ◽  
Product Development Process ◽  
Design Phase ◽  
Early Design ◽  
Early Design Phase ◽  
New Product Development Process
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