A Natural Language Processing Approach to Mine Online Reviews Using Topic Modelling

Author(s):  
Usman Ahmad Usmani ◽  
Nazleeni Samiha Haron ◽  
Jaafreezal Jaafar
2019 ◽  
Vol 13 (2) ◽  
pp. 159-165
Author(s):  
Manik Sharma ◽  
Gurvinder Singh ◽  
Rajinder Singh

Background: For almost every domain, a tremendous degree of data is accessible in an online and offline mode. Billions of users are daily posting their views or opinions by using different online applications like WhatsApp, Facebook, Twitter, Blogs, Instagram etc. Objective: These reviews are constructive for the progress of the venture, civilization, state and even nation. However, this momentous amount of information is useful only if it is collectively and effectively mined. Methodology: Opinion mining is used to extract the thoughts, expression, emotions, critics, appraisal from the data posted by different persons. It is one of the prevailing research techniques that coalesce and employ the features from natural language processing. Here, an amalgamated approach has been employed to mine online reviews. Results: To improve the results of genetic algorithm based opining mining patent, here, a hybrid genetic algorithm and ontology based 3-tier natural language processing framework named GAO_NLP_OM has been designed. First tier is used for preprocessing and corrosion of the sentences. Middle tier is composed of genetic algorithm based searching module, ontology for English sentences, base words for the review, complete set of English words with item and their features. Genetic algorithm is used to expedite the polarity mining process. The last tier is liable for semantic, discourse and feature summarization. Furthermore, the use of ontology assists in progressing more accurate opinion mining model. Conclusion: GAO_NLP_OM is supposed to improve the performance of genetic algorithm based opinion mining patent. The amalgamation of genetic algorithm, ontology and natural language processing seems to produce fast and more precise results. The proposed framework is able to mine simple as well as compound sentences. However, affirmative preceded interrogative, hidden feature and mixed language sentences still be a challenge for the proposed framework.


2021 ◽  
Vol 1 (1) ◽  
pp. 2-11
Author(s):  
Sae Dieb ◽  
Kou Amano ◽  
Kosuke Tanabe ◽  
Daitetsu Sato ◽  
Masashi Ishii ◽  
...  

2021 ◽  
pp. 1-46
Author(s):  
Nasreddine El Dehaibi ◽  
Ting Liao ◽  
Erin F. MacDonald

Abstract Designers are challenged to create sustainable products that resonate with customers, often focusing on engineered sustainability while neglecting perceived sustainability. We previously proposed a method for extracting perceived sustainable features from online reviews using annotations and natural language processing, testing our method with French press coffee carafes. We identified that perceived sustainability may not always align with engineered sustainability. We now investigate how designers can validate perceived features extracted from online reviews using a relatively new design method of collage placement where participants drag and drop products on a collage and select features from a drop-down menu. We created collage activities for participants to evaluate French press products on the three aspects of sustainability: social, environmental, and economic, and on how much they like the products. During the activity participants placed products along the two axes of the collage, sustainability and likeability, and labeled products with descriptive features. We found that participants more often selected our previously extracted features when placing products higher on the sustainability axis, validating that the perceived sustainable features resonate with users. We also measured a low correlation between the two-axes of the collage activity, indicating that perceived sustainability and likeability can be measured separately. In addition, we found that product perceptions across sustainability aspects may differ between demographics. Based on these results, we confirm that the collage is an effective tool for validating sustainability perceptions and that features perceived as sustainable from online reviews resonate with customers when thinking of various sustainability aspects.


2021 ◽  
Author(s):  
Nasreddine El-Dehaibi ◽  
Ting Liao ◽  
Erin F. MacDonald

Abstract Fierce e-commerce competition challenges designers to differentiate their products on platforms such as Amazon. To achieve this differentiation, designers must first understand how customers perceive product features. This paper builds on our previous work where we extracted features perceived as sustainable for French Press coffee carafes using annotations of Amazon reviews and natural language processing (NLP). We identified a gap between customer perceptions of sustainability and engineered sustainability. We now test our findings with a relatively new design method of collage placement and investigate how designers can use perceived features to set their products apart. We created collage activities for participants to evaluate French Press products on the three aspects of sustainability: social, environmental, and economic, and on how much they like the products. During the activity participants placed products along the two axes of the collage, sustainability and likeability, and labeled products with descriptive features that we provided. We found that participants more often selected features perceived as sustainable when placing products higher on the sustainability axis, demonstrating that these features resonated with customers. We also measured a low correlation between the two-axes of the collage activity, indicating that perceived sustainability and likeability can be measured separately. In addition, we found that product perceptions across sustainability aspects may differ between demographics. Based on these results, we confirm that features perceived as sustainable that are extracted from online reviews resonate with customers when thinking of various sustainability aspects and that the collage is an effective tool for assessing sustainability perceptions.


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