Improving NFW Product Planning Through an Analysis of New Product Failure

Author(s):  
Joel R. Evans ◽  
Flaine Sherman
1968 ◽  
Vol EM-15 (3) ◽  
pp. 100-108
Author(s):  
John C. Chambers ◽  
Satinder K. Mullick

1989 ◽  
Vol 22 (4) ◽  
pp. 20-24 ◽  
Author(s):  
Toru Nishikawa
Keyword(s):  

1982 ◽  
Vol 10 (4) ◽  
pp. 35-37
Author(s):  
Michael Paschkes
Keyword(s):  

1980 ◽  
Vol 8 (1) ◽  
pp. 27-30
Author(s):  
Leonard J. LaPasso
Keyword(s):  

1973 ◽  
Vol 15 (4) ◽  
pp. 14-21 ◽  
Author(s):  
Carl J. Bellas ◽  
A. Coskun Samli
Keyword(s):  

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