Improving NFW Product Planning Through an Analysis of New Product Failure
1994 ◽
Vol 11
(3)
◽
pp. 259-261
2012 ◽
Vol 30
(5)
◽
pp. 976-979
◽
1968 ◽
Vol EM-15
(3)
◽
pp. 100-108
1973 ◽
Vol 24
(1)
◽
pp. 9-17
◽