Purpose
This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.
Design/methodology/approach
This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context
Findings
Strategic behaviour is shaped considerably by demand-side internal and external factors. Through appropriate investment to acquire and enhance customer-related capabilities, firms can become better positioned than rivals to make effective decisions during along an industry life cycle.
Originality/value
The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.
An Empirical Analysis of Strategic Behaviour Models
