Marketing in the Emerging Markets of Latin America

Author(s):  
Marin Marinov
2013 ◽  
Author(s):  
Pil Soo Choi ◽  
Young Ho Park ◽  
Kisu Kwon ◽  
Jae Wan Cheong ◽  
Hyo-jin Lee

2009 ◽  
Vol 12 (7) ◽  
pp. A511
Author(s):  
K Sparrowhawk ◽  
AJ Mackenzie ◽  
M Long

2017 ◽  
Vol 13 (1-2) ◽  
pp. 52-69
Author(s):  
Gagan Deep Sharma ◽  
Mrinalini Srivastava ◽  
Mansi Jain

This article examines the relationship between six macroeconomic variables and stock market returns of 13 emerging markets from Latin America, Europe, Africa and Asia in the context of global financial crisis of 2008. The findings reveal some commonality in determination and variation of returns with macroeconomic variables from pre-crisis (1st January 2005–31st March 2009) to post-crisis period (1st April 2009–31st March 2016). Further, results show co-integration among most of the macroeconomic variables depicting significant implications for investors and policymakers.


2012 ◽  
pp. 27-70 ◽  
Author(s):  
Gastón Fornés ◽  
Alan Butt Philip

2019 ◽  
Vol 20 (1) ◽  
pp. 19-32 ◽  
Author(s):  
GEOFFREY JONES ◽  
RACHAEL COMUNALE

This article highlights the benefits that rigorous use of oral history can offer to research on the contemporary business history of emerging markets. Oral history can help fill some of the major information voids arising from the absence of a strong tradition of creating and making accessible corporate archives in most countries in Africa, Asia, and Latin America. It also permits a level of nuance that is hard to obtain even if written archives are accessible. Oral histories provide insights into why events did not occur, and why companies have chosen certain industries over others. Oral history can also shed light on hyper-sensitive topics, such corruption, which are rarely formally documented.


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