scholarly journals Integration of conjoint analysis and QFD for new product development in manufacturing small and medium enterprises (case study: a food company)

Author(s):  
Wilson Kosasih ◽  
Lithrone Laricha Salomon ◽  
Alfred Darius Halim
2003 ◽  
Vol 23 (6) ◽  
pp. 678-697 ◽  
Author(s):  
Alberto De Toni ◽  
Guido Nassimbeni

This study describes the results of an empirical research on a sample of small and medium enterprises belonging to one of Italy's most important local manufacturing systems: the eyewear district. The main objective of the project was to suggest ways of improving new product development within the small and medium enterprises of the district. Data were collected from five buyer firms and 49 subcontractors, and experts of the local system were interviewed in order to acquire information on the product development process. The study: highlights the distinctive aspects of eyewear products and the consequent design and manufacturing specificity; maps the product development activity; identifies difficulties and problems SMEs usually encounter in these activities; and suggests how improvements can be made.


Author(s):  
Alok Kumar Goel ◽  
Puja Singhal

This study seeks to address various phases, challenges and the principles influencing transforming an idea into a product innovation. This study is particularly relevant in light of the driving role given to small scale enterprises by the supporting policies and practices in the process of transforming India into an innovation-oriented nation and leading ‘Make in India' program. Based on a multi-disciplinary the framework discussed in this study highlights a number of internal processes and external network attributes, their interactions and moderating relationships as related to their impact on Indian small scale enterprises' product innovation capabilities. This study offers an overview of the factors that affect product innovation capabilities, with particular reference to entrepreneurial orientation of Indian Small and Medium Enterprises (SMEs). This study showcase provocative views that considers the concept of innovation ecosystem and new product development central to its philosophy and objectives.


2021 ◽  
Vol 7 (2) ◽  
pp. 153
Author(s):  
Muhammad Iqbal ◽  
Amalia Suzianti

New product development (NPD) is essential for large, as well as small and medium, enterprises (SMEs). Despite its importance for the economy, challenges remain in the NPD in SMEs. Product success is related with the NPD process, so it is important for SMEs to be able to design their NPD process. This paper aims to identify SME’s NPD research topics, the characteristics of the NPD process in SMEs, and important aspects to be considered for NPD process design. The literature review is done with the analysis of 99 selected academic articles from Scopus and ScienceDirect. Content analysis, bibliographic analysis, and clustering method (based on Pearson’s correlation coefficient) are used to conduct the identification. Less-formal processes, informal strategic planning, limited resources, need technology support, and lack of capabilities in certain fields are some of the characteristics of SME’s NPD. Collaborative product development, competitive advantage, information and communication technology (ICT), concurrent engineering, quality function deployment, and continuous improvement are important keywords based on previous research in SME’s NPD. Design activities in NPD, collaboration and source of innovation, and process modelling, tools, and techniques appear to be important aspects related with the SME’s NPD process.


2019 ◽  
Author(s):  
Duc-Anh Tran

The reasons for this exploratory investigation are to give a comprehension of the role of small and medium-sized enterprises (SMEs) in the new product development (NPD) procedure of SMEs in Vietnam and make a comparison between the NPD process and a particular case from the personal interview. The goal is to explore whether particular industries fully follow the NPD process or not. Firstly, discover the meaning of family business and SMEs; secondly, the NPD procedure; thirdly, using the NPD in the particular setting of SMEs (comparison). In addition, there are two questions, which are “How do small and medium-sized businesses conduct NPD activities?”, and “Which are the enabling factors and the constraining factors for NPD?”


2013 ◽  
Vol 11 (1) ◽  
pp. 56-64
Author(s):  
José Carlos de Toledo ◽  
Glauco Henrique de Sousa Mendes ◽  
Daniel Jugend ◽  
Sérgio Luís da Silva

2020 ◽  
Vol 55 (5) ◽  
Author(s):  
Widodo ◽  
Tatiek Nuhayatie

This article aims to develop the entrepreneurial imaginativeness model (creative imaginativeness, social imaginativeness, practical imaginativeness) towards new product development performance with the antecedent of experience intensity. The respondents of this study are the 220 leaders of the Batik Micro Small and Medium Enterprises. The analysis technique in this study uses Structural Equation Modeling using AMOS software. The finding of this study is the main priority of entrepreneurial imaginativeness model development towards new product development performance by increasing creative imaginativeness, with indicators as follows: (1) I consider myself to be inventive; (2) I consider myself to be innovative; (3) I demonstrate originality in my work; and (4) I like to create original work. Creative imaginativeness is developed by experience intensity with the indicators as follows: (1) Business management; (2) Handling consumer complaints; (3) Good relations with outside parties; and (4) Handling dynamics.


Author(s):  
Swithin S. Razu ◽  
Shun Takai

Estimation of demand is one of the most important tasks in new product development. How customers come to appreciate and decide to purchase a new product impacts demand and hence profit of the product. Unfortunately, when designers select a new product concept early in the product development process, the future demand of the new product is not known. Conjoint analysis is a statistical method that has been used to estimate a demand of a new product concept from customer survey data. Although conjoint analysis has been increasingly incorporated in design engineering as a method to estimate a demand of a new product design, it has not been fully employed to model demand uncertainty. This paper demonstrates and compares two approaches that use conjoint analysis data to model demand uncertainty: bootstrap of respondent choice data and Monte Carlo simulation of utility estimation errors. Reliability of demand distribution and accuracy of demand estimation are compared for the two approaches in an illustrative example.


Author(s):  
J Poolton ◽  
I Barclay

There are few studies that have found an adequate means of assessing firms based on their specific needs for a concurrent engineering (CE) approach. Managers interested in introducing CE have little choice but to rely on their past experiences of introducing change. Using data gleaned from a nine month case study, a British-wide survey and a series of in-depth interviews, this paper summarizes the findings of a research study that examines how firms orientate themselves towards change and how they go about introducing CE to their operations. The data show that there are many benefits to introducing CE and that firms differ with respect to their needs for the CE approach. A tentative means to assess CE ‘needs’ is proposed which is based on the level of complexity of goods produced by firms. The method is currently being developed and extended to provide an applications-based framework to assist firms to improve their new product development performance.


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