scholarly journals Persuasion and Social Influence

Communication ◽  
2011 ◽  
Author(s):  
Jakob Jensen ◽  
Nicholas Carcioppolo
Keyword(s):  
World War Ii ◽  
World War I ◽  
Scientific Study ◽  
World War ◽  
Social Scientific Study ◽  
Message Effects ◽  
Us Military ◽  
The Social ◽  
The Us ◽  
Social Scientific

Researchers have long been interested in identifying factors that might explain the success or failure of persuasive attempts. Academic study of persuasion dates back to at least ancient Greece, as Aristotle (among others) wrote about the persuasive power of various message features. This early research evolved into a field of inquiry known as rhetorical studies or rhetoric, which focuses on determining the available methods of persuasion in any situation. Social scientific study of persuasion, the focus of the present bibliography, developed in the early 1900s. This line of inquiry was initiated by experimentalists interested in message effects, a program that received additional financial support from the US military during World War I and World War II. Driven by researchers from a variety of fields, the social scientific study of persuasion is now a foundational component of advertising, marketing, psychology, communication, and public health (just to name a few). Despite the context of study, contemporary research in this domain focuses on both theory building as well as application of that theory.

Bringing Moral Culture into the Fray

2017 ◽  
Author(s):  
Justin Farrell
Keyword(s):  
Environmental Conflict ◽  
Scientific Study ◽  
Theoretical Argument ◽  
Moral Culture ◽  
Social Scientific Study ◽  
The Social ◽  
Social Scientific ◽  
Basic Level

This introductory chapter briefly presents the conflict in Yellowstone, elaborates on the book's theoretical argument, and specifies its substantive and theoretical contributions to the social scientific study of environment, culture, religion, and morality. The chapter argues that the environmental conflict in Yellowstone is not—as it would appear on the surface—ultimately all about scientific, economic, legal, or other technical evidence and arguments, but an underlying struggle over deeply held “faith” commitments, feelings, and desires that define what people find sacred, good, and meaningful in life at a most basic level. An overview of the subsequent chapters is also presented.

Stabilizing American Society: Kenneth Boulding and the Integration of the Social Sciences, 1943–1980

2010 ◽  
Vol 23 (2) ◽  
pp. 221-265 ◽  
Author(s):  
Philippe Fontaine
Keyword(s):  
Social Sciences ◽  
World War Ii ◽  
World War ◽  
Policy Makers ◽  
Main Determinant ◽  
Disciplinary Boundaries ◽  
The Social ◽  
Social Scientific ◽  
American Society ◽  
The Right

ArgumentFor more than thirty years after World War II, the unconventional economist Kenneth E. Boulding (1910–1993) was a fervent advocate of the integration of the social sciences. Building on common general principles from various fields, notably economics, political science, and sociology, Boulding claimed that an integrated social science in which mental images were recognized as the main determinant of human behavior would allow for a better understanding of society. Boulding's approach culminated in the social triangle, a view of society as comprised of three main social organizers – exchange, threat, and love – combined in varying proportions. According to this view, the problems of American society were caused by an unbalanced combination of these three organizers. The goal of integrated social scientific knowledge was therefore to help policy makers achieve the “right” proportions of exchange, threat, and love that would lead to social stabilization. Though he was hopeful that cross-disciplinary exchanges would overcome the shortcomings of too narrow specialization, Boulding found that rather than being the locus of a peaceful and mutually beneficial exchange, disciplinary boundaries were often the occasion of conflict and miscommunication.

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