MARKETING MANAGEMENT INFORMATION SYSTEMS — A REVIEW OF CURRENT PRACTICE

1988 ◽  
Vol 6 (2) ◽  
pp. 27-29 ◽  
Author(s):  
Steve Johnston ◽  
Sarah Woodward
1978 ◽  
Vol 15 (2) ◽  
pp. 311
Author(s):  
Jonathan N. Goodrich ◽  
William R. King

2014 ◽  
Vol 26 (2) ◽  
pp. 106-121 ◽  
Author(s):  
Joe F. Hair Jr ◽  
Marko Sarstedt ◽  
Lucas Hopkins ◽  
Volker G. Kuppelwieser

Purpose – The authors aim to present partial least squares (PLS) as an evolving approach to structural equation modeling (SEM), highlight its advantages and limitations and provide an overview of recent research on the method across various fields. Design/methodology/approach – In this review article, the authors merge literatures from the marketing, management, and management information systems fields to present the state-of-the art of PLS-SEM research. Furthermore, the authors meta-analyze recent review studies to shed light on popular reasons for PLS-SEM usage. Findings – PLS-SEM has experienced increasing dissemination in a variety of fields in recent years with nonnormal data, small sample sizes and the use of formative indicators being the most prominent reasons for its application. Recent methodological research has extended PLS-SEM's methodological toolbox to accommodate more complex model structures or handle data inadequacies such as heterogeneity. Research limitations/implications – While research on the PLS-SEM method has gained momentum during the last decade, there are ample research opportunities on subjects such as mediation or multigroup analysis, which warrant further attention. Originality/value – This article provides an introduction to PLS-SEM for researchers that have not yet been exposed to the method. The article is the first to meta-analyze reasons for PLS-SEM usage across the marketing, management, and management information systems fields. The cross-disciplinary review of recent research on the PLS-SEM method also makes this article useful for researchers interested in advanced concepts.


2020 ◽  
Vol 64 (1) ◽  
pp. 6-16 ◽  
Author(s):  
Sarah M. Meeßen ◽  
Meinald T. Thielsch ◽  
Guido Hertel

Abstract. Digitalization, enhanced storage capacities, and the Internet of Things increase the volume of data in modern organizations. To process and make use of these data and to avoid information overload, management information systems (MIS) are introduced that collect, process, and analyze relevant data. However, a precondition for the application of MIS is that users trust them. Extending accounts of trust in automation and trust in technology, we introduce a new model of trust in MIS that addresses the conceptual ambiguities of existing conceptualizations of trust and integrates initial empirical work in this field. In doing so, we differentiate between perceived trustworthiness of an MIS, experienced trust in an MIS, intentions to use an MIS, and actual use of an MIS. Moreover, we consider users’ perceived risks and contextual factors (e. g., autonomy at work) as moderators. The introduced model offers guidelines for future research and initial suggestions to foster trust-based MIS use.


10.1596/28261 ◽  
2017 ◽  
Author(s):  
Namrata Saraogi ◽  
Diana Katharina Mayrhofer ◽  
Husein Abdul-Hamid

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