Anabelem Soberanes-Martín
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José Luis Castillo-Mendoza
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Esperanza Cotera-Regalado
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Magally Martínez-Reyes
The present work is focused on proposing the incorporation of Emerging Technologies (ET) in the Economic-Administrative area (EAA), specifically for students of the Bachelor's Degree in Accounting (LCN, Spanish acronym) and the Bachelor's Degree in Administrative Informatics (LIA, Spanish acronym), of the Chalco Valley University Center of the UAEMex, because they are focused on the development and creation of businesses, starting with the use of mobile phones, augmented reality and virtual supports. An instrument with a Likert scale elaborated, applied to a sample of 238 students of LIA and LCN, taking the total of students as population (408) and a convenience sampling was carried out. Also, there was an interview with 12 professors of both bachelor's degrees. The focus considered in the research was qualitative, transversal, and field. The questionnaire validated with Cronbach's alpha (0.81) and its score applying the mean and standard deviation, coding each of the items according to the characteristics of the study population. Among the results, teachers agreed to incorporate emerging technologies and to design how they will implement them in the classroom so that the proposed strategies contribute to the learning of students in the economic-administrative area.
La incorporación de tecnologías emergentes en la formación de alumnos del área económico-administrativo
