香港与内地中学生偶像崇拜差异之调查与分析
本研究抽样调查了763名香港和中国大陆(南京、长沙和南通)中学生对自己偶像人物的看法。首先,受访者需提名三名其生活中最钦佩的人物,然后就其可成为个人之偶像或榜样的程度打分(1=最低,10=最高)。其后,受访者需填写一个26道题目的问卷,其中涉及个人在偶像崇拜方式、取向和选择方式的差异。结果表明,香港中学生主要提名娱乐界名人(如歌坛、体坛和演艺界名人)为其偶像,而中国大陆的中学生主要提名思想界名人(如著名政治家、科学家、文学家、企业家等)。此外,香港中学生所选择的偶像相当单一化和商业化,而中国大陆中学生所选择的偶像则相当多元化和政治化。最后,香港中学生在偶像崇拜中很看重偶像的浪漫性和性感特徵,而中国大陆中学生在偶像崇拜中很看重偶像的人格和思想性特徵。本文在结尾就香港和中国大陆青少年在偶像崇拜的差异进行了深入的探讨。 The present study examined how youths in Hong Kong and mainland China view idols in life; 763 high school students in Hong Kong, Nanjing, Changsha and Nantong (Tibetan students) participated in the study. They were first required to nominate three most admired people in their lives and rate them based on degrees to which these people could become their idols and models. Then, they were required to complete a 25-item questionnaire that examined their differences in manners, motives and perceived influence of idol worship. Hong Kong students mostly nominated recreational celebrities in the entertainment and sports industries while mainland Chinese students mostly nominated ideological celebrities in politics and academics. The most admired people nominated by mainland Chinese youths were a lot more diverse than those nominated by the Hong Kong youths. Hong Kong students were more interested in romantic and sexual characteristics while mainland Chinese students were more interested in personality and ideological characteristics of those whom they admire. The different idol worship cultures in Hong Kong and mainland China may be attributed to a strong commercialisation of adolescent idol worship culture in Hong Kong and a strong ideological identification of adolescent idol worship culture in mainland China.