Interpreting and Experiencing Disney: Mediating the Mouse
The name 'Disney' is synonymous with its expansive franchises, from princesses to theme parks. The power of the Disney brand is its role as a cultural influencer across multiple generations across the globe. This collection of essays takes a look at Disney beyond its behemoth corporate presents and into the threads of the Disney experience.
2019 ◽
Vol 6
(1)
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2015 ◽
Vol 65
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pp. 1021-1042
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