The Market Orientation and Relationship Marketing in Private Local Commercial Banks in Colombo District, Sri Lanka

Mapping Intimacies ◽

10.31357/fmscmst.2015.00320 ◽

2015 ◽

Author(s):

D. Athulathmudali

Keyword(s):

Sri Lanka ◽

Market Orientation ◽

Relationship Marketing ◽

Commercial Banks

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CUSTOMER PERCEPTIONS OF RELATIONSHIP MARKETING ORIENTATION: A COMPARATIVE STUDY BETWEEN PUBLIC AND PRIVATE COMMERCIAL BANKS IN SRI LANKA

10.15444/gmc2014.01.09.01 ◽

2014 ◽

Author(s):

Dhanushanthini Yoganathan ◽

◽

Charles Jebarajakirthy ◽

Keyword(s):

Sri Lanka ◽

Comparative Study ◽

Relationship Marketing ◽

Commercial Banks ◽

Public And Private ◽

Customer Perceptions ◽

Marketing Orientation

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The effect of service firm's internal marketing orientation, market orientation, and relationship marketing orientation with suppliers on business performance

Journal of Korea Service Management Society ◽

10.15706/jksms.2008.9.4.001 ◽

2008 ◽

Vol 9 (4) ◽

pp. 1-34

Author(s):

서승원 ◽

우종필

Keyword(s):

Market Orientation ◽

Relationship Marketing ◽

Business Performance ◽

Internal Marketing ◽

Marketing Orientation

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The Efficiency of the Licensed Domestic Commercial Banks In Sri Lanka

10.31357/fmscmst.2009.00010 ◽

2009 ◽

Author(s):

L.S.P. De Silva

Keyword(s):

Sri Lanka ◽

Commercial Banks

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A Case Study in Identifying Gaps and Developing a Common Code of Ethics for Commercial Banks in Sri Lanka

SSRN Electronic Journal ◽

10.2139/ssrn.2908804 ◽

2016 ◽

Author(s):

Viruli De Silva ◽

Aruna S Gamage

Keyword(s):

Sri Lanka ◽

Commercial Banks ◽

Code Of Ethics ◽

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Role of Perceived Career Development Opportunities in Predicting Employee Commitment and Subjective Career Satisfaction of Middle Managers in Commercial Banks in Sri Lanka

Sri Lanka Journal of Social Sciences and Humanities ◽

10.4038/sljssh.v1i1.27 ◽

2021 ◽

Vol 1 (1) ◽

pp. 23

Author(s):

W.P.R. Wickramaratne

Keyword(s):

Career Development ◽

Sri Lanka ◽

Commercial Banks ◽

Middle Managers ◽

Career Satisfaction ◽

Employee Commitment

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Organizational commitment as mediator of the relationship between job satisfaction and performance in the commercial banks in Sri Lanka-A study

ACADEMICIA An International Multidisciplinary Research Journal ◽

10.5958/2249-7137.2021.01334.3 ◽

2021 ◽

Vol 11 (4) ◽

pp. 1847-1858

Author(s):

Sampath Kappagoda

Keyword(s):

Job Satisfaction ◽

Organizational Commitment ◽

Sri Lanka ◽

Commercial Banks ◽

And Performance ◽

The Relationship

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Market-Orientation in Commercial Banks — A Study of Selected Banks in Delhi

Vision The Journal of Business Perspective ◽

10.1177/097226290100500203 ◽

2001 ◽

Vol 5 (2) ◽

pp. 7-14 ◽

Author(s):

D P S Verma ◽

Hema Israney

Keyword(s):

Market Orientation ◽

Commercial Banks

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How relationship marketing contribution effect the customer loyalty in banking sector of Sri Lanka?

ACADEMICIA An International Multidisciplinary Research Journal ◽

10.5958/2249-7137.2020.00089.0 ◽

2020 ◽

Vol 10 (4) ◽

pp. 602

Author(s):

S. Sivesan ◽

S. Achchuthan

Keyword(s):

Sri Lanka ◽

Relationship Marketing ◽

Customer Loyalty ◽

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A study on sri Lankan private commercial banks regarding relationship marketing orientation effect on brand equity

TRANS Asian Journal of Marketing & Management Research (TAJMMR) ◽

10.5958/2279-0667.2020.00010.3 ◽

2020 ◽

Vol 9 (3and4) ◽

pp. 4

Author(s):

Y. Dhanushanthini

Keyword(s):

Relationship Marketing ◽

Brand Equity ◽

Commercial Banks ◽

Orientation Effect ◽

Marketing Orientation

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Determinants of nonperforming loans: A study of licensed domestic commercial banks in Sri Lanka

SAARJ Journal on Banking & Insurance Research ◽

10.5958/2319-1422.2017.00023.6 ◽

2017 ◽

Vol 6 (5) ◽

pp. 29

Author(s):

S. Anandasayanan ◽

Jalatharini Rajaratnam

Keyword(s):

Sri Lanka ◽

Commercial Banks ◽

Nonperforming Loans

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