scholarly journals The roles of image and value on the satisfaction about the service quality of postgraduate education

2016 ◽  
Vol 19 (3) ◽  
pp. 122-134
Author(s):  
Vi Thi Tuong Nguyen ◽  
Tung Huu Thanh Le ◽  
Chon Trung Le ◽  
Thanh Duy Nguyen
Keyword(s):  
Factor Analysis ◽  
Service Quality ◽  
Structural Equation ◽  
Postgraduate Education ◽  
Equation Modeling ◽  
University Of Technology ◽  
Confirmatory Factor ◽  
Emotional Value ◽  
Knowledge Value

This study investigates the roles of image and value on the satisfaction about the service quality of postgraduate education. Based on a survey of 2,479 respondents who are graduated students from the Ho Chi Minh City University of Technology. Exploratory factor analysis (EFA) and confirmatory factor analysis (CFA) indicate the service quality (lecturer quality, administrator quality, and facility); the values (knowledge value, emotional value, social value, and monetary sacrifice); and image. Structural Equation Modeling (SEM) finds that the image has an influence on the service quality; both image and service quality have the significant impact on the value; the value is a major determinant of the satisfaction.

scholarly journals Tourists satisfaction towards Bao Loc city, Vietnam

2020 ◽  
Author(s):  
Ha Nam Khanh Giao ◽  
Tran Dieu Hang ◽  
Le Thai Son ◽  
Dinh Kiem ◽  
Bui Nhat Vuong
Keyword(s):  
Factor Analysis ◽  
Service Quality ◽  
Structural Equation ◽  
Equation Modeling ◽  
Quality Factors ◽  
Policy Makers ◽  
Confirmatory Factor ◽  
Survey Sample ◽  
Tourism Service ◽  
City Policy

Bao Loc City is the new tourism destination in Lam Dong province, Vietnam, where more and more tourists have been drawn to pay a visit. This study aims to test the correlative impact of tourism service quality factors on satisfaction of the tourists who have visited Bao Loc City. The key theory used in this study is SERVQUAL scale. The survey sample consists of 350 tourists who stayed overnight in Bao Loc City in the last quarter of 2019; 315 valid survey questionnaires could be used for the analysis. The research applied Cronbach’s Alpha, exploratory factor analysis (EFA), confirmatory factor analysis (CFA), structural equation modeling (SEM), and bootstrap test. The results show that the satisfaction of the tourists who have visited Bao Loc City has been affected statistically by three factors: (1) Responsiveness; (2) Reliability; and (3) Empathy, which were ranked by descending importance. Surprisingly, the research found that Tangibles and Assurance do not have an impact on tourists’ satisfaction towards Bao Loc City. The research formulates some suggestions to the city policy-makers and the tourism businesses management in Bao Loc City in order to enhance tourists’ satisfaction through improving the tourism service quality at Bao Loc City.

scholarly journals Assessment the Quality of Services in Health Tourism using structural equation modeling (SEM) and confirmatory factor analysis (CFA): a case study in Mashhad, Iran

2020 ◽  
Author(s):  
Farhad Hemmati ◽  
Ghahraman Mahmoudi ◽  
Fatemeh Dabbaghi
Keyword(s):  
Factor Analysis ◽  
Structural Equation Modeling ◽  
Confirmatory Factor Analysis ◽  
Structural Equation ◽  
Equation Modeling ◽  
Quality Of Services ◽  
Health Tourism ◽  
Confirmatory Factor ◽  
Comprehensive Development

Abstract Background: It is essential to improve the quality of services to satisfy health tourists. Thus, the present study was conducted to determine the relationship between quality of health services and tourism in Mashhad.Methods: In this descriptive study, there were 120 subjects from the first population and 384 from the second. They completed a standard questionnaire with items related to demographic characteristics and tourism facilities in the five districts (north, south, east, west, and center) of Mashhad from 2017 to 2018. Data was analyzed using confirmatory factor analysis (CFA) and structural equation modeling (SEM). Spss21 and LISREL8.50 were used as the software. Results: t-test results showed that the factor loadings were more than 1.96, so there was a correlation between the quality of services provided and health tourism in Mashhad. Conclusion: According to the results, the importance of health tourism is so high that efforts for its development it in the region will lead to an all-comprehensive development. Hence, it is suggested that by strengthening the quality of services health tourism be improved in Mashhad.

scholarly journals CUSTOMER’S SATISFACTION AND LOYALTY TO SERVICE QUALITY OF HOTEL SYSTEM IN VINH LONG PROVINCE

2017 ◽  
Vol 1 (28) ◽  
pp. 11-20
Author(s):  
Bao Gia Le ◽  
Hai Thanh Nguyen ◽  
Nguyet Thi Minh Tran ◽  
Minh Hoang Nguyen
Keyword(s):  
Factor Analysis ◽  
Confirmatory Factor Analysis ◽  
Service Quality ◽  
Structural Equation Modelling ◽  
Structural Equation ◽  
Statistical Software ◽  
Consistency Coefficient ◽  
Equation Modelling ◽  
Confirmatory Factor

This study aims to analyse factors that affect customer’s satisfaction and loyalty about service quality of hotel system in Vinh Long province. The data were collected from294 respondents. The statistical software AMOS, the consistency coefficient measured with Cronbach’s Alpha for scaling test, Exploratory FactorAnalysis (EFA), Confirmatory Factor Analysis (CFA) and Structural Equation Modelling (SEM) were used for the analysis. The results indicated This study aims to analyse factors that affect customer’s satisfaction and loyalty about service quality of hotel system in Vinh Long province. The data were collected from 294 respondents. The statistical software AMOS, the consistency coefficient measured with Cronbach’s Alpha for scaling test, Exploratory Factor Analysis (EFA), Confirmatory Factor Analysis (CFA) and Structural Equation Modelling (SEM) were used for the analysis. The results indicated

scholarly journals Farmers' satisfaction with agricultural extension service quality in Ninh Phuoc district, Ninh Thuan province

2018 ◽  
Vol 17 (04) ◽  
pp. 1-10
Author(s):  
Hoang M. Do
Keyword(s):  
Factor Analysis ◽  
Service Quality ◽  
Structural Equation ◽  
Agricultural Extension ◽  
Equation Modeling ◽  
Extension Service ◽  
Agricultural Extension Service ◽  
Level Of Satisfaction ◽  
Analytical Tools

Agricultural extension service quality is a key to sustainable development and enhances the efficiency of government resources for farmers. This paper assessed farmer's satisfaction with the quality of agricultural extension services in Ninh Phuoc district, Ninh Thuan province. Major analytical tools included: exploratory factor analysis (EFA), confirmatory factor analysis (CFA) and structural equation modeling (SEM). The data were collected by direct interviews with 320 farmers participating on the extension. The analysis results showed that the level of satisfaction of the farmers was significantly influenced by the quality of the agricultural extension service and the agricultural extension service quality was influenced by factors such as farmers’ adoption of technological innovations in agriculture, the extension staff's clear presentation and understandable instructions to farmers, experienced trainers, exciting and pleasant discussions and field trip activities tailored to the needs of farmers

scholarly journals Satisfaction of tourists to Hoi An ancient town, Vietnam

2020 ◽  
Author(s):  
Ha Nam Khanh Giao ◽  
Dinh Kiem ◽  
Le Thai Son ◽  
Truong Quoc Dung
Keyword(s):  
Factor Analysis ◽  
Confirmatory Factor Analysis ◽  
Service Quality ◽  
Exploratory Factor Analysis ◽  
Structural Equation Modelling ◽  
Structural Equation ◽  
Tourist Satisfaction ◽  
Equation Modelling ◽  
Confirmatory Factor

This research uses structural equation modelling (SEM) to test the correlation between service quality of the tourism destination and the satisfaction of the tourists who have visited Hội An ancient town. The research also uses the methods of Cronbach’s Alpha, exploratory factor analysis (EFA), confirmatory factor analysis (CFA) and SEM. The result shows that the tourist satisfaction has been affected by 3 factors: (1) Responsiveness; (2) Reliability; and (3) Empathy which were ranked by the importance. The research also raises some suggestions to the management and the tourist businesses at Hội An to enhance the tourists satisfaction.

A Psychometric Study of the Quality Perception Questionnaire

2012 ◽  
Vol 71 (2) ◽  
pp. 101-106 ◽  
Author(s):  
Raffaele Cioffi† ◽  
Anna Coluccia ◽  
Fabio Ferretti ◽  
Francesca Lorini ◽  
Aristide Saggino ◽  
...  
Keyword(s):  
Structural Equation ◽  
Factor Model ◽  
Equation Modeling ◽  
Fit Indices ◽  
Quality Perception ◽  
Italian Survey ◽  
Confirmatory Factor ◽  
Instrument Measuring ◽  
Hospital Structures

The present paper reexamines the psychometric properties of the Quality Perception Questionnaire (QPQ), an Italian survey instrument measuring patients’ perceptions of the quality of a recent hospital admission experience, in a sample of 4400 patients (Mage = 56.42 years; SD = 19.71 years, 48.8% females). The 14-item survey measures four factors: satisfaction with medical doctors, nursing staff, auxiliary staff, and hospital structures. First, we tested two models using a confirmatory factor analysis (structural equation modeling): a four orthogonal factor and a four oblique factor model. The SEM fit indices and the χ² difference suggested the acceptance of the second model. We then did a simulation using a bootstrap with 1000 replications. Results confirmed the four oblique factor solution. Third, we tested whether there were significant differences with respect to age or sex. The multivariate general linear model showed no significant differences in the factors with respect to sex or age.

A Comparison of Reliability Estimation Based on Confirmatory Factor Analysis and Exploratory Structural Equation Models

2021 ◽  
pp. 001316442110089
Author(s):  
Yuanshu Fu ◽  
Zhonglin Wen ◽  
Yang Wang
Keyword(s):  
Factor Analysis ◽  
Confirmatory Factor Analysis ◽  
Structural Equation ◽  
Reliability Estimation ◽  
Model Fit ◽  
Equation Modeling ◽  
Factor Loadings ◽  
Reliability Estimates ◽  
Confirmatory Factor ◽  
Composite Reliability

Composite reliability, or coefficient omega, can be estimated using structural equation modeling. Composite reliability is usually estimated under the basic independent clusters model of confirmatory factor analysis (ICM-CFA). However, due to the existence of cross-loadings, the model fit of the exploratory structural equation model (ESEM) is often found to be substantially better than that of ICM-CFA. The present study first illustrated the method used to estimate composite reliability under ESEM and then compared the difference between ESEM and ICM-CFA in terms of composite reliability estimation under various indicators per factor, target factor loadings, cross-loadings, and sample sizes. The results showed no apparent difference in using ESEM or ICM-CFA for estimating composite reliability, and the rotation type did not affect the composite reliability estimates generated by ESEM. An empirical example was given as further proof of the results of the simulation studies. Based on the present study, we suggest that if the model fit of ESEM (regardless of the utilized rotation criteria) is acceptable but that of ICM-CFA is not, the composite reliability estimates based on the above two models should be similar. If the target factor loadings are relatively small, researchers should increase the number of indicators per factor or increase the sample size.

scholarly journals Examining the ParticipACTION brand using the brand equity pyramid

2018 ◽  
Vol 8 (4) ◽  
pp. 378-396 ◽  
Author(s):  
Alexander Lithopoulos ◽  
Peter A. Dacin ◽  
Tanya R. Berry ◽  
Guy Faulkner ◽  
Norm O’Reilly ◽  
...  
Keyword(s):  
Factor Analysis ◽  
Confirmatory Factor Analysis ◽  
Exploratory Factor Analysis ◽  
Brand Equity ◽  
Structural Equation ◽  
Structural Equation Models ◽  
Equation Modeling ◽  
Content Type ◽  
Activity Promotion ◽  
Confirmatory Factor

Purpose The brand equity pyramid is a theory that explains how people develop loyalty and an attachment to a brand. The purpose of this study is to test whether the predictions made by the theory hold when applied to the brand of ParticipACTION, a Canadian non-profit organization that promotes active living. A secondary objective was to test whether this theory predicted intentions to be more physically active. Design/methodology/approach A research agency conducted a cross-sectional, online brand health survey on behalf of ParticipACTION. Exploratory factor analysis and confirmatory factor analysis established the factor structure. Structural equation modeling was used to test the hypothesized model. Findings A nationally representative sample of Canadian adults (N = 1,191) completed the survey. Exploratory factor analysis and confirmatory factor analysis supported a hypothesized five-factor brand equity framework (i.e. brand identity, brand meaning, brand responses, brand resonance and intentions). A series of structural equation models also provided support for the hypothesized relationships between the variables. Practical implications Though preliminary, the results provide a guide for understanding the branding process in the activity-promotion context. The constructs identified as being influential in this process can be targeted by activity-promotion organizations to improve brand strength. A strong organizational brand could augment activity-promotion interventions. A strong brand may also help the organization better compete against other brands promoting messages that are antithetical to their own. Originality/value This is the first study to test the brand equity pyramid using an activity-promotion brand. Results demonstrate that the brand equity pyramid may be useful in this context.

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