A Study on the Effect of Product Attributes and Influencer Attributes on Purchase Intention in China Internet Shopping Mall Environment: Focused on Moderating Effect of Self-Congruity

Won-Sik Jung; Zhen-Jian Kang; Sung-Jun Yoon

doi:10.35174/jkci.2021.09.21.3.37

A Study on the Effect of Product Attributes and Influencer Attributes on Purchase Intention in China Internet Shopping Mall Environment: Focused on Moderating Effect of Self-Congruity

Journal of Korea Culture Industry ◽

10.35174/jkci.2021.09.21.3.37 ◽

2021 ◽

Vol 21 (3) ◽

pp. 37-48

Author(s):

Won-Sik Jung ◽

Zhen-Jian Kang ◽

Sung-Jun Yoon

Keyword(s):

Purchase Intention ◽

Moderating Effect ◽

Shopping Mall ◽

Internet Shopping ◽

Product Attributes

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The Effect of Social Economy Internet Shopping Mall Characteristics on Customer Reliability and Loyalty: Focusing on Ethical Purchase Intention and the Moderating Effect of the Residential Area

İlköğretim Online ◽

10.17051/ilkonline.2021.03.129 ◽

2021 ◽

Vol 20 (3) ◽

Keyword(s):

Purchase Intention ◽

Social Economy ◽

Residential Area ◽

Moderating Effect ◽

Shopping Mall ◽

Internet Shopping

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A Study on the Effects of Inhibition Factors on Consumption and Repurchase Intention in Internet Shopping Mall Environment: Focusing on the Moderating Effect of Psychological Risk

The e-Business Studies ◽

10.20462/tebs.2020.02.21.1.73 ◽

2020 ◽

Vol 21 (1) ◽

pp. 73-92

Author(s):

Sang Taek Jeun ◽

Wang Lei ◽

Taik Ho Rhee

Keyword(s):

Moderating Effect ◽

Shopping Mall ◽

Repurchase Intention ◽

Internet Shopping ◽

Psychological Risk

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The Effects of General Country Attributes and General Service Product Attributes on Chinese Consumers' Pre-Assessment and Usage Intention for International Internet Shopping Mall Services According to Their Using Experiences

Journal of the Korea society of IT services ◽

10.9716/kits.2012.11.2.049 ◽

2012 ◽

Vol 11 (2) ◽

pp. 49-68

Author(s):

Young-Il Chang ◽

Kyoung-Hwan Kim ◽

You-Soo Jung

Keyword(s):

Shopping Mall ◽

Internet Shopping ◽

Product Attributes ◽

Chinese Consumers ◽

General Service

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The effect of consumers’ Purchase Intention at Private Brand Product of Internet shopping mall

The e-Business Studies ◽

10.15719/geba.12.3.201109.49 ◽

2011 ◽

Vol 12 (3) ◽

pp. 49-68 ◽

Cited By ~ 2

Author(s):

고장석 ◽

정석원 ◽

조중환

Keyword(s):

Purchase Intention ◽

Shopping Mall ◽

Internet Shopping ◽

Private Brand ◽

Brand Product

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A Study on the Effects of Excessive Price Discounts etc. on Consumer Purchase Intention in Internet Shopping Mall

The KIPS Transactions PartD ◽

10.3745/kipstd.2007.14-d.3.395 ◽

2007 ◽

Vol 14D (4) ◽

pp. 395-406 ◽

Cited By ~ 2

Author(s):

Tae-Hyun Moon ◽

Ju-Young Park

Keyword(s):

Purchase Intention ◽

Shopping Mall ◽

Internet Shopping ◽

Price Discounts ◽

Consumer Purchase Intention

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The Moderating Effect of Internet lifestyle among Relational Benefits, Customer Satisfaction and Customer Loyalty on the Internet Shopping Mall (Part II)

Journal of the Korean Society of Clothing and Textiles ◽

10.5850/jksct.2009.33.4.586 ◽

2009 ◽

Vol 33 (4) ◽

pp. 586-597 ◽

Cited By ~ 4

Author(s):

Eun-Ju Go ◽

Soo-Kyung Yi ◽

Seon-Sook Kim

Keyword(s):

Customer Satisfaction ◽

Customer Loyalty ◽

Moderating Effect ◽

Shopping Mall ◽

The Internet ◽

Internet Shopping ◽

Relational Benefits

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A Study on the Perceived Risk of E‐Commerce and the Pre-Purchase Intention of Internet Shopping Mall Users according to Gender

Management & Information Systems Review ◽

10.29214/damis.2007..23.006 ◽

2007 ◽

Vol null (23) ◽

pp. 135-156

Author(s):

강영신 ◽

Chung Bhum Suk

Keyword(s):

Perceived Risk ◽

Purchase Intention ◽

Shopping Mall ◽

Internet Shopping

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The Effect of Trust toward Parent Firm on the Trust for its Internet Shopping Mall and on Purchase Intention

The Korean Journal of Consumer and Advertising Psychology ◽

10.21074/kjlcap.2010.11.3.407 ◽

2010 ◽

Vol 11 (3) ◽

pp. 407-428

Author(s):

김구성

Keyword(s):

Purchase Intention ◽

Shopping Mall ◽

Internet Shopping ◽

Parent Firm

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A Study on the Effects of Service Quality Factors on Consumption Attitude and Profitability in Chinese Internet Shopping Mall: Focusing on the Moderating Effect of Positive Emotion

Journal of Distribution and Management Research ◽

10.17961/jdmr.21.5.201810.97 ◽

2018 ◽

Vol 21 (5) ◽

pp. 97-108

Author(s):

전상택 ◽

이수형 ◽

cho yeon joo

Keyword(s):

Service Quality ◽

Positive Emotion ◽

Moderating Effect ◽

Shopping Mall ◽

Internet Shopping ◽

Quality Factors

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A Study on Effects of Characteristics of Internet Shopping Mall on Purchase Intention - Focusing on the Jewelry and Gem Industry -

The e-Business Studies ◽

10.15719/geba.11.2.201006.105 ◽

2010 ◽

Vol 11 (2) ◽

pp. 105-130

Author(s):

전상택 ◽

최계봉 ◽

이형주

Keyword(s):

Purchase Intention ◽

Shopping Mall ◽

Internet Shopping

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