Mobile Purchase Decision Support Systems for In-Store Shopping Environments

Data Mining ◽  
2013 ◽  
pp. 1339-1357
Author(s):  
Tobias Kowatsch ◽  
Wolfgang Maass

Purchase decision-making is influenced by product information available in online or in-store shopping environments. In online shopping environments, the use of decision support systems increases the value of product information as information becomes adaptive and thus more relevant to consumers’ information needs. Correspondingly, mobile purchase decision support systems (MP-DSSs) may also increase the value of product information in in-store shopping environments. In this chapter, we investigate the use of a MP-DSS that is bound to a physical product. Based on Theory of Planned Behaviour, Innovation Diffusion Theory, and Technology Acceptance Model, we propose and evaluate a model to better understand MP-DSSs. Results indicate that perceived usefulness influences product purchases and predicts usage intentions and store preferences of consumers. We therefore discuss new business models for retail stores in which MP-DSSs satisfy both the information needs of consumers and the communication needs of retailers.

Author(s):  
Tobias Kowatsch ◽  
Wolfgang Maass

Purchase decision-making is influenced by product information available in online or in-store shopping environments. In online shopping environments, the use of decision support systems increases the value of product information as information becomes adaptive and thus more relevant to consumers’ information needs. Correspondingly, mobile purchase decision support systems (MP-DSSs) may also increase the value of product information in in-store shopping environments. In this chapter, we investigate the use of a MP-DSS that is bound to a physical product. Based on Theory of Planned Behaviour, Innovation Diffusion Theory, and Technology Acceptance Model, we propose and evaluate a model to better understand MP-DSSs. Results indicate that perceived usefulness influences product purchases and predicts usage intentions and store preferences of consumers. We therefore discuss new business models for retail stores in which MP-DSSs satisfy both the information needs of consumers and the communication needs of retailers.


Author(s):  
Miroslaw Staron ◽  
Wilhelm Meding ◽  
Kent Niesel ◽  
Ola Söder

Measurement data can be used for decision support in multiple ways – from one-time, manual data collection/presentation (reporting) through flexible business intelligence solutions to online, automated measurement systems. In centralized organizations, the measurement data is often collected through reporting, but the trends in modern organizations with empowered teams, globalized development, and needs to monitor continuously longer supply chains requires shift in the design and use of measurement systems. In this chapter, we present a study of evolving measurement systems at three companies with global businesses – Ericsson, Volvo Cars, and Axis Communications. The results of the study include the identification of the timeline of the evolution, distinct generations of measurement systems and information needs in the different phases of the evolution. The experiences show how to evolve centralized decision support systems to support global and distributed decision support.


Author(s):  
Elaheh Pourabbas

In recent years, the enormous increase of independent databases widely accessible through computer networks has strongly motivated the interoperability among database systems. Interoperability allows the sharing and exchange of information and processes in heterogeneous, independent, and distributed database systems. This task is particularly important in the field of decision support systems. These systems through the analysis of data in very large databases identify the unusual trends in particular applications for creating opportunities for new business or for forecasting production needs.


1988 ◽  
Vol 64 (2) ◽  
pp. 132-135 ◽  
Author(s):  
J. M. Power

Effective forest pest management involves decision-making supported by useful information. The concept of Decision Support Systems is being actively pursued by the Forest Insect and Disease Survey (FIDS) of the Canadian Forestry Service to meet its information needs for analysis of forest pest conditions. The FIDSINFOBASE system was developed to provide FIDS units nationwide access to survey data. Geographic Information System capabilities are being integrated for capture and analysis of infestation maps. Possibilities exist for the integration of systems, data, and models among agencies for information standardization and exchange. Key words: information systems, forest pest management, insect and disease surveys.


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