scholarly journals Language Politeness In Political Communication: Analysis of Leech's Politeness Principal on the Aceh Governor Candidate Debate in 2017

2019 ◽  
Author(s):  
M. Akmal ◽  
Ratri Candrasari
Keyword(s):  
Political Communication ◽  
Communication Analysis

scholarly journals Ethical Dilemmas of Political Marketing. Polish Members of Parliament on Political Communication (analysis of survey results)

2018 ◽  
pp. 123-130
Author(s):  
Szymon Ossowski
Keyword(s):  
Political Communication ◽  
Ethical Dilemmas ◽  
Political Marketing ◽  
Communication Analysis ◽  
Members Of Parliament ◽  
Survey Results

Marketing polityczny zmienił nie tylko sposób prowadzenia kampanii wyborczych, lecz również normy i zasady, na których budowany był przez lata liberalno-demokratyczny system polityczny. Na znaczeniu stracił przede wszystkim ideał racjonalnego wyborcy, który z obywatela przekształcił się w konsumenta. Równocześnie przeniesienie mechanizmów marketingu ekonomicznego do sfery polityki jawi się jako jeden z wyznaczników postępującej destrukcji ideałów i zasad demokracji liberalnej. Nie jest jednak łatwo zmierzyć skalę tych zmian. Niniejszy tekst przedstawia próbę nakreślenia skali internalizacji aksjologii rynku w sferze polityki przez polskich parlamentarzystów, w oparciu o wyniki badań ankietowych przeprowadzonych podczas trwania trzech kolejnych kadencji polskiego parlamentu (w latach 2004, 2006, 2008).

Moving Beyond Sentiment Analysis

2018 ◽  
pp. 349-377
Author(s):  
Jaime E. Settle
Keyword(s):  
Social Media ◽  
Sentiment Analysis ◽  
Political Communication ◽  
Emotional Response ◽  
Opinion Leadership ◽  
Data Driven ◽  
Communication Analysis ◽  
Social Media Data ◽  
Face To Face ◽  
Media Data

While social media data present a plethora of new opportunities to study interpersonal political communication in ways often not feasible in the study of face-to-face conversations, the vast majority of research to date addresses content solely via data-driven sentiment analysis instead of theory-driven political communication analysis. This chapter argues that a fruitful path forward using textual social media data is to think more seriously about what can be learned broadly about the processes of interpersonal political communication, both online and offline. Social media data can be used to better understand phenomena about which a considerable amount is known, such as opinion leadership and emotional response to elite political communication. These data are also uniquely suited to study phenomena that have been previously unexplored because of a lack of suitable information, such as the operation of emotion in interpersonal political communication.

The “Big Two” in Political Communication

2013 ◽  
Vol 44 (2) ◽  
pp. 117-128 ◽  
Author(s):  
Mauro Bertolotti ◽  
Patrizia Catellani ◽  
Karen M. Douglas ◽  
Robbie M. Sutton
Keyword(s):  
Political Communication ◽  
Experimental Studies ◽  
Two Dimensions ◽  
Political Sophistication

In two experimental studies (conducted in Britain and Italy), participants read about a politician answering to leadership- versus morality-related allegations using either downward counterfactuals (“things could have been worse, if ...”) or upward counterfactuals (“things could have been better, if ...”). Downward messages increased the perception of the politician’s leadership, while both downward and upward messages increased morality perception. Political sophistication moderated the effect of message direction, with downward messages increasing perceived morality in low sophisticates and upward messages increasing perceived morality in high sophisticates. In the latter group, the acknowledgment of an intent to take responsibility mediated morality judgment. Results were consistent across different countries, highlighting previously unexplored effects of communication on the perception of the “Big Two” dimensions.

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