Improvement and Application of Collaborative Filtering Algorithm in Commodity Personalized Recommendation

Author(s):  
Du Wei ◽  
Chen Junliang
Author(s):  
Gang Huang ◽  
Man Yuan ◽  
Chun-Sheng Li ◽  
Yong-he Wei

Firstly, this paper designs the process of personalized recommendation method based on knowledge graph, and constructs user interest model. Second, the traditional personalized recommendation algorithms are studied and their advantages and disadvantages are analyzed. Finally, this paper focuses on the combination of knowledge graph and collaborative filtering recommendation algorithm. They are effective to solve the problem where [Formula: see text] value is difficult to be determined in the clustering process of traditional collaborative filtering recommendation algorithm as well as data sparsity and cold start, utilizing the ample semantic relation in knowledge graph. If we use RDF data, which is distributed by the E and P (Exploration and Development) database based on the petroleum E and P, to verify the validity of the algorithm, the result shows that collaborative filtering algorithm based on knowledge graph can build the users’ potential intentions by knowledge graph. It is enlightening to query the information of users. In this way, it expands the mind of users to accomplish the goal of recommendation. In this paper, a collaborative filtering algorithm based on domain knowledge atlas is proposed. By using knowledge graph to effectively classify and describe domain knowledge, the problems are solved including clustering and the cold start in traditional collaborative filtering recommendation algorithm. The better recommendation effect has been achieved.


2010 ◽  
Vol 21 (10) ◽  
pp. 1217-1227 ◽  
Author(s):  
WEI ZENG ◽  
MING-SHENG SHANG ◽  
QIAN-MING ZHANG ◽  
LINYUAN LÜ ◽  
TAO ZHOU

Recommender systems are becoming a popular and important set of personalization techniques that assist individual users with navigating through the rapidly growing amount of information. A good recommender system should be able to not only find out the objects preferred by users, but also help users in discovering their personalized tastes. The former corresponds to high accuracy of the recommendation, while the latter to high diversity. A big challenge is to design an algorithm that provides both highly accurate and diverse recommendation. Traditional recommendation algorithms only take into account the contributions of similar users, thus, they tend to recommend popular items for users ignoring the diversity of recommendations. In this paper, we propose a recommendation algorithm by considering both the effects of similar and dissimilar users under the framework of collaborative filtering. Extensive analyses on three datasets, namely MovieLens, Netflix and Amazon, show that our method performs much better than the standard collaborative filtering algorithm for both accuracy and diversity.


2014 ◽  
Vol 513-517 ◽  
pp. 1878-1881
Author(s):  
Feng Ming Liu ◽  
Hai Xia Li ◽  
Peng Dong

The collaborative filtering recommendation algorithm based on user is becoming the more personalized recommendation algorithm. But when the user evaluation for goods is very small and the user didnt evaluate the item, the commodity recommendation based on the item evaluation of user may not be accurate, and this is the sparseness in the collaborative filtering algorithm based on user. In order to solve this problem, this paper presents a collaborative filtering recommendation algorithm based on user and item. The experimental results show that this method has smaller MAE and greatly improve the quality of the recommendation in the recommendation system.


Complexity ◽  
2020 ◽  
Vol 2020 ◽  
pp. 1-12
Author(s):  
Kunni Han

Faced with massive amounts of online news, it is often difficult for the public to quickly locate the news they are interested in. The personalized recommendation technology can dig out the user’s interest points according to the user’s behavior habits, thereby recommending the news that may be of interest to the user. In this paper, improvements are made to the data preprocessing stage and the nearest neighbor collection stage of the collaborative filtering algorithm. In the data preprocessing stage, the user-item rating matrix is filled to alleviate its sparsity. The label factor and time factor are introduced to make the constructed user preference model have a better expression effect. In the stage of finding the nearest neighbor set, the collaborative filtering algorithm is combined with the dichotomous K-means algorithm, the user cluster matching the target user is selected as the search range of the nearest neighbor set, and the similarity measurement formula is improved. In order to verify the effectiveness of the algorithm proposed in this paper, this paper selects a simulated data set to test the performance of the proposed algorithm in terms of the average absolute error of recommendation, recommendation accuracy, and recall rate and compares it with the user-based collaborative filtering recommendation algorithm. In the simulation data set, the algorithm in this paper is superior to the traditional algorithm in most users. The algorithm in this paper decomposes the sparse matrix to reduce the impact of data sparsity on the traditional recommendation algorithm, thereby improving the recommendation accuracy and recall rate of the recommendation algorithm and reducing the recommendation error.


2019 ◽  
Vol 2019 ◽  
pp. 1-11 ◽  
Author(s):  
Xiaofeng Li ◽  
Dong Li

The e-commerce recommendation system mainly includes content recommendation technology, collaborative filtering recommendation technology, and hybrid recommendation technology. The collaborative filtering recommendation technology is a successful application of personalized recommendation technology. However, due to the sparse data and cold start problems of the collaborative recommendation technology and the continuous expansion of data scale in e-commerce, the e-commerce recommendation system also faces many challenges. This paper has conducted useful exploration and research on the collaborative recommendation technology. Firstly, this paper proposed an improved collaborative filtering algorithm. Secondly, the community detection algorithm is investigated, and two overlapping community detection algorithms based on the central node and k-based faction are proposed, which effectively mine the community in the network. Finally, we select a part of user communities from the user network projected by the user-item network as the candidate neighboring user set for the target user, thereby reducing calculation time and increasing recommendation speed and accuracy of the recommendation system. This paper has a perfect combination of social network technology and collaborative filtering technology, which can greatly increase recommendation system performance. This paper used the MovieLens dataset to test two performance indexes which include MAE and RMSE. The experimental results show that the improved collaborative filtering algorithm is superior to other two collaborative recommendation algorithms for MAE and RMSE performance.


2020 ◽  
Vol 214 ◽  
pp. 01051
Author(s):  
Baiqiang Gan ◽  
Chi Zhang

In recent years, under the guidance of the educational concept of equality and sharing, universities at home and abroad have increased the development and application of online course learning resources. In China, online open courses are open to all learners on the platform of major portals. Due to the increasing number of online courses, it is increasingly difficult for learners to find the content they are interested in on the website. In addition, the traditional collaborative filtering has the problems of sparse data, cold start, and low accuracy of recommendation results, etc. Therefore, the personalized recommendation system studied in this paper adds the collaborative filtering recommendation technology of user and project attributes. The recommendation system can actively discover the interest of learners according to their behavior characteristics, and provide them with online learning resources of interest, and improve the accuracy of the recommendation results by improving the collaborative filtering algorithm. In this paper, personalized recommendation technology is applied to online course website, aiming at providing personalized, automated and intelligent recommendation system for online learners.


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