This chapter documents the various plans to encourage Black entrepreneurship. It mentions that Kodak spearheaded the creation of the Rochester Business Opportunities Council (RBOC) after it became wary of further negative publicity. It also analyzes the collaboration between the locally headquartered corporations, several universities, and private citizens with RBOC in order to provide funds, training, and technical assistance to Black individuals seeking to start or expand a business. The chapter discusses other organizations in Rochester that envisioned a different form of Black capitalism, a more collective capitalism wherein the Black community would operate businesses for the common good. It explores the alternative vision of Black capitalism, where profits are reinvested in daycare centers, affordable housing, and shopping centers.
