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The Routledge Companion to Nonprofit Marketing
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TOTAL DOCUMENTS
26
(FIVE YEARS 0)
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0
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Published By Routledge
9780429241000
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Latest Documents
Most Cited Documents
Contributed Authors
Related Sources
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Marketing AIDS prevention: An application of social marketing
The Routledge Companion to Nonprofit Marketing
◽
10.4324/9780203936023-33
◽
2007
◽
pp. 387-399
Keyword(s):
Social Marketing
◽
Aids Prevention
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Why the wealthy give: Factors which mobilize philanthropy among high net-worth individuals
The Routledge Companion to Nonprofit Marketing
◽
10.4324/9780203936023-17
◽
2007
◽
pp. 190-207
Keyword(s):
Net Worth
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e-Philanthropy: Leveraging technology to benefit charities and donors
The Routledge Companion to Nonprofit Marketing
◽
10.4324/9780203936023-19
◽
2007
◽
pp. 223-236
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Applying the marketing concept in higher education: A stakeholder approach
The Routledge Companion to Nonprofit Marketing
◽
10.4324/9780203936023-25
◽
2007
◽
pp. 287-299
Keyword(s):
Higher Education
◽
Marketing Concept
◽
Stakeholder Approach
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Introduction: the growth of a discipline
The Routledge Companion to Nonprofit Marketing
◽
10.4324/9780203936023-6
◽
2007
◽
pp. 18-26
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Individual giving behaviour: A multidisciplinary review
The Routledge Companion to Nonprofit Marketing
◽
10.4324/9780203936023-15
◽
2007
◽
pp. 134-168
Keyword(s):
Individual Giving
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Issue and trends in foundation fundraising
The Routledge Companion to Nonprofit Marketing
◽
10.4324/9780203936023-18
◽
2007
◽
pp. 208-222
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Implications of government funding and support for marketing programmes of nonprofit performing-arts organizations
The Routledge Companion to Nonprofit Marketing
◽
10.4324/9780203936023-22
◽
2007
◽
pp. 256-270
Keyword(s):
Performing Arts
◽
Government Funding
◽
Arts Organizations
◽
Performing Arts Organizations
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Decision-making within higher education
The Routledge Companion to Nonprofit Marketing
◽
10.4324/9780203936023-26
◽
2007
◽
pp. 300-313
Keyword(s):
Higher Education
◽
Decision Making
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The branding of charities
The Routledge Companion to Nonprofit Marketing
◽
10.4324/9780203936023-11
◽
2007
◽
pp. 87-97
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