Social Media, Political Marketing and the 2016 U.S. Election
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9

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Published By Routledge

9781351105521

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Empowering the Party-Crasher: Donald J. Trump, the First 2016 GOP Presidential Debate, and the Twitter Marketplace for Political Campaigns

Social Media, Political Marketing and the 2016 U.S. Election ◽

10.4324/9781351105521-2 ◽

2018 ◽

pp. 6-37

Author(s):

Michael Cornfield

Keyword(s):

Political Campaigns ◽

Presidential Debate

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The Image is the Message: Instagram Marketing and the 2016 Presidential Primary Season

Social Media, Political Marketing and the 2016 U.S. Election ◽

10.4324/9781351105521-5 ◽

2018 ◽

pp. 84-112

Author(s):

Caroline Lego Muñoz ◽

Terri L. Towner

Keyword(s):

Presidential Primary

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Role of Social Media in the 2016 Iowa Caucuses

Social Media, Political Marketing and the 2016 U.S. Election ◽

10.4324/9781351105521-9 ◽

2018 ◽

pp. 180-200

Author(s):

Daniela V. Dimitrova ◽

Dianne Bystrom

Keyword(s):

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Populism and Connectivism: An Analysis of the Sanders and Trump Nomination Campaigns

Social Media, Political Marketing and the 2016 U.S. Election ◽

10.4324/9781351105521-7 ◽

2018 ◽

pp. 137-158

Author(s):

Michael J. Jensen ◽

Henrik P. Bang

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Appeals to the Hispanic Demographic: Targeting through Facebook Autoplay Videos by the Clinton Campaign during the 2015/2016 Presidential Primaries

Social Media, Political Marketing and the 2016 U.S. Election ◽

10.4324/9781351105521-6 ◽

2018 ◽

pp. 113-136

Author(s):

Edward Elder ◽

Justin B. Phillips

Keyword(s):

Presidential Primaries

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Understanding the Social Media Strategies of U.S. Primary Candidates

Social Media, Political Marketing and the 2016 U.S. Election ◽

10.4324/9781351105521-3 ◽

2018 ◽

pp. 38-60

Author(s):

Joseph (Jun Hyun) Ryoo ◽

Neil Bendle

Keyword(s):

Social Media ◽

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Intraparty Hostility: Social Identity, Subidentity, and the Hostile Media Effect in a Contested Primary

Social Media, Political Marketing and the 2016 U.S. Election ◽

10.4324/9781351105521-8 ◽

2018 ◽

pp. 159-179

Author(s):

Aaron S. Veenstra ◽

Benjamin A. Lyons ◽

İ. Alev Degim Flannagan

Keyword(s):

Social Identity ◽

Media Effect ◽

Hostile Media Effect ◽

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Communicating Party Labels and Names on Twitter During the 2016 Presidential Invisible Primary and Primary Campaigns

Social Media, Political Marketing and the 2016 U.S. Election ◽

10.4324/9781351105521-4 ◽

2018 ◽

pp. 61-83

Author(s):

Kate Kenski ◽

Christine R. Filer ◽

Bethany A. Conway-Silva

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Introduction: Social Media, Political Marketing and the 2016 U.S. Election

Social Media, Political Marketing and the 2016 U.S. Election ◽

10.4324/9781351105521-1 ◽

2018 ◽

pp. 1-5

Author(s):

Christine B. Williams

Keyword(s):

Social Media ◽

Political Marketing

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