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Online Consumer Behavior
Latest Publications
TOTAL DOCUMENTS
13
(FIVE YEARS 0)
H-INDEX
0
(FIVE YEARS 0)
Published By Routledge
9780203123911
Latest Documents
Most Cited Documents
Contributed Authors
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Related Keywords
Latest Documents
Most Cited Documents
Contributed Authors
Related Sources
Related Keywords
Snapshots of the Self: Exploring the Role of Online Mobile Photo Sharing in Identity Development Among Adolescent Girls Jenna Drenten
Online Consumer Behavior
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10.4324/9780203123911-9
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2012
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pp. 37-68
Keyword(s):
Identity Development
◽
Adolescent Girls
◽
The Self
◽
Photo Sharing
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Authenticity in online Communications: Examining Antecedents and Consequences
Online Consumer Behavior
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10.4324/9780203123911-15
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2012
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pp. 167-190
Keyword(s):
Online Communications
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Antecedents And Consequences
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overcoming Human Limits Through the Satisfaction of Desires on Virtual Worlds
Online Consumer Behavior
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10.4324/9780203123911-11
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2012
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pp. 89-114
Keyword(s):
Virtual Worlds
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Source Characteristics in online Shopping: Do Avatar Expertise, Similarity, and Attractiveness Affect Purchase outcomes?
Online Consumer Behavior
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10.4324/9780203123911-10
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2012
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pp. 69-88
Keyword(s):
Online Shopping
◽
Source Characteristics
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Advertising Versus Invertising: The Influence of Social Media B2C Efforts on Consumer Attitudes and Brand Relationships
Online Consumer Behavior
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10.4324/9780203123911-19
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2012
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pp. 243-270
Keyword(s):
Social Media
◽
Consumer Attitudes
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Brand Relationships
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Viewer Reactions to online Political Spoof Videos and Advertisements
Online Consumer Behavior
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10.4324/9780203123911-18
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2012
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pp. 219-242
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Consumer Activism Through Social Media: Carrots Versus Sticks
Online Consumer Behavior
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10.4324/9780203123911-14
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2012
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pp. 135-166
Keyword(s):
Social Media
◽
Consumer Activism
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Toward a Theory of Consumer Electronic Shopping Cart Behavior: Motivations of e-Cart Use and Abandonment
Online Consumer Behavior
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10.4324/9780203123911-24
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2012
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pp. 357-378
Keyword(s):
Shopping Cart
◽
Consumer Electronic
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Electronic Shopping
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Consumer Trust and Loyalty in e-tail
Online Consumer Behavior
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10.4324/9780203123911-23
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2012
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pp. 331-356
Keyword(s):
Consumer Trust
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Exploring Hybrid Channels from the Customer Perspective: Offering Channels That Meet Customers’ Changing Needs
Online Consumer Behavior
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10.4324/9780203123911-22
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2012
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pp. 303-330
Keyword(s):
Customer Perspective
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