Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018"

Place branding as a tool for the construction of the public and symbolic capital of the region

Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018" ◽

10.17223/9785946218597/15 ◽

2019 ◽

Author(s):

Sophia E. Devyashina ◽

Natalia A. Karnaukhova

Keyword(s):

Place Branding ◽

Symbolic Capital ◽

The Public

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Role models in digital place branding

Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018" ◽

10.17223/9785946218597/3 ◽

2019 ◽

Author(s):

Mariam R. Arpentievа

Keyword(s):

Role Models ◽

Place Branding

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Quality of life 2.0: challenges of digitalization

Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018" ◽

10.17223/9785946218597/26 ◽

2019 ◽

Author(s):

Evgenia V. Nekhoda

Keyword(s):

Quality Of Life

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New power relations in the digital attention economy as a challenge to place and city branding

Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018" ◽

10.17223/9785946218597/13 ◽

2019 ◽

Author(s):

Dmitry P. Gavra

Keyword(s):

Power Relations ◽

City Branding ◽

Attention Economy

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"Soft power" of international tourism: aspects of the national brand management of European countries

Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018" ◽

10.17223/9785946218597/37 ◽

2019 ◽

Author(s):

Anna A. Chugunova

Keyword(s):

Soft Power ◽

Brand Management ◽

European Countries ◽

International Tourism ◽

National Brand

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Brand of a corporation and place branding: the power of synergy

Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018" ◽

10.17223/9785946218597/30 ◽

2019 ◽

Author(s):

Vladislav V. Razmanov

Keyword(s):

Place Branding

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Development of the creative cluster in the Republic of Crimea: global and local aspects

Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018" ◽

10.17223/9785946218597/2 ◽

2019 ◽

Author(s):

Gregory L. Akopov ◽

Vazgen H. Tiratsuyan

Keyword(s):

The Republic ◽

Global And Local

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Ancestral and diasporic tourism: an untapped potential

Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018" ◽

10.17223/9785946218597/7 ◽

2019 ◽

Author(s):

Sandra L. Braun

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Russian practice of Public Engagement in place branding

Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018" ◽

10.17223/9785946218597/14 ◽

2019 ◽

Author(s):

Ekaterina N. Vinokurova ◽

Irina V. Guzhova

Keyword(s):

Public Engagement ◽

Place Branding

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The significance of Moscow urban forum for promoting the brand of Moscow

Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018" ◽

10.17223/9785946218597/11 ◽

2019 ◽

Author(s):

Inna A. Vershinina

Keyword(s):

Urban Forum

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Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018"
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TOTAL DOCUMENTS

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Published By Tomsk State University

Place branding as a tool for the construction of the public and symbolic capital of the region

Role models in digital place branding

Quality of life 2.0: challenges of digitalization

New power relations in the digital attention economy as a challenge to place and city branding

"Soft power" of international tourism: aspects of the national brand management of European countries

Brand of a corporation and place branding: the power of synergy

Development of the creative cluster in the Republic of Crimea: global and local aspects

Ancestral and diasporic tourism: an untapped potential

Russian practice of Public Engagement in place branding

The significance of Moscow urban forum for promoting the brand of Moscow

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Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018"Latest Publications

TOTAL DOCUMENTS

H-INDEX

Published By Tomsk State University

Place branding as a tool for the construction of the public and symbolic capital of the region

Role models in digital place branding

Quality of life 2.0: challenges of digitalization

New power relations in the digital attention economy as a challenge to place and city branding

"Soft power" of international tourism: aspects of the national brand management of European countries

Brand of a corporation and place branding: the power of synergy

Development of the creative cluster in the Republic of Crimea: global and local aspects

Ancestral and diasporic tourism: an untapped potential

Russian practice of Public Engagement in place branding

The significance of Moscow urban forum for promoting the brand of Moscow

Digital Place Brand Management : Global and Local Aspects : The Collection of Materials of the 4th International Transdisciplinary Scientific and Practical WEB-Conference "Connect-Universum – 2018"
Latest Publications