New-product development

Marketing ◽  
1983 ◽  
pp. 164-183
Author(s):  
Michael J. Baker ◽  
A. J. Brown ◽  
Douglas Brownlie ◽  
Keith Crosier ◽  
Jennifer L. Drayton ◽  
...  
Author(s):  
Dundusid Porananond ◽  
◽  
Natcha Thawesaengskulthai ◽  

2017 ◽  
Vol 2017 ◽  
pp. 24-28
Author(s):  
Fabio Shimabukuro Sandes ◽  
◽  
Fundacao Getulio Vargas

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