Seattle Homes and the Waterman Family: Transitions in the Family Firm

Author(s):  
Malin Brännback ◽  
Alan L. Carsrud
2018 ◽  
Vol 8 (1) ◽  
pp. 2-21 ◽  
Author(s):  
Claudia Binz Astrachan ◽  
Isabel C. Botero

Purpose Evidence suggests that some stakeholders perceive family firms as more trustworthy, responsible, and customer-oriented than public companies. To capitalize on these positive perceptions, owning families can use references about their family nature in their organizational branding and marketing efforts. However, not all family firms actively communicate their family business brand. With this in mind, the purpose of this paper is to investigate why family firms decide to promote their “family business brand” in their communication efforts toward different stakeholders. Design/methodology/approach Data for this study were collected using an in-depth interview approach from 11 Swiss and German family business owners. Interviews were transcribed and coded to identify different themes that help explain the different motives and constraints that drive their decisions to promote the “family business brand.” Findings The analyses indicate that promoting family associations in branding efforts is driven by both identity-related (i.e. pride, identification) and outcome-related (e.g. reputational advantages) motives. However, there are several constraints that may negatively affect the promotion of the family business brand in corporate communication efforts. Originality/value This paper is one of the first to explore why family businesses decide to communicate their “family business brand.” Building on the findings, the authors present a conceptual framework identifying the antecedents and possible consequences of promoting a family firm brand. This framework can help researchers and practitioners better understand how the family business nature of the brand can influence decisions about the company’s branding and marketing practices.


2010 ◽  
Author(s):  
Vikas Mehrotra ◽  
Randall K. Morck ◽  
Jungwook Shim ◽  
Yupana Wiwattanakantang
Keyword(s):  

1966 ◽  
Vol 7 (2) ◽  
pp. 74-92 ◽  
Author(s):  
Robert M. Spector

On his mother's side, W. Cameron Forbes was the grandson of Ralph Waldo Emerson, and on his father's, the grandson of John Murray Forbes, who made his fortune in the China clipper trade. He carried in his heredity the shrewd business ability of the one and the liberalism of the other. In Hofstadter's turn of phrase, he was the patrician as liberal. His wealth, his education — the best available (Milton Academy, Hopkinson School, Harvard) — would have entitled him to admittance to the innermost recesses of post-Civil War Republicanism. Yet he remained at best only affiliated with that party, and at heart an outspoken Independent. In 1892, on graduation from Harvard, he joined Stone and Webster, later gained experience in business as officer and director of several Boston banks, and then, just before the turn of the century, joined the family firm of J. M. Forbes and Co., Merchants.


2011 ◽  
Vol 35 (3) ◽  
pp. 483-501 ◽  
Author(s):  
Francesco Chirico ◽  
R. Duane Ireland ◽  
David G. Sirmon
Keyword(s):  

2022 ◽  
Author(s):  
Andara Muhlisidina ◽  
dennisa rachma fitriani ◽  
Luluk Yuliyana

This study aims to determine the management control is applied to the family firm so that it can affect the performance of management. This research is qualitative approach. The object of this research is Tahu Mekar Group that located in Ngunut. Data collection methods used were interviews, observation and document analysis. Resultsfrom this study indicate that the performance of management improvement achieved is quite affected family company of the Management control is less aware ofits existence.


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