Modifying the structural and optical properties of inorganic glasses via controlled doping of various rare earth ions by inhibiting the quenching effect is a challenging task. We report the influence of samarium (Sm3+) ions concentration on enhanced optical properties of tellurite glass. A series of glasses with composition (0.80-x)TeO2 + 0.10Li2O + 0.10 Na2O + xSm2O3, where 0.0<x <0.03 mol% are prepared using melt quenching method and optical characterizations are performed. The XRD spectra confirm the amorphous nature of the glass. The Urbach energy decreases and the optical gap for both direcet and indirect transitions increases with the increse of samerium contents. The UV-Vis spectra comprised of eight absorption bands and PL spectra reveal four prominet peaks corresponding to various transitions from the ground state to the excited states of Sm3+ ion. The optical response shows significant enhancement with increasing concentration of samerium ions. Our detail experimental analyses may be useful for the development of tellurite glass based photonic devices. Keywords: Tellurite Glass, Sm3+ ions, Urbach Energy, Direct and Indirect Transition.