The Roles of Multiple Channels in Predicting Website Visits and Purchases: Engagers versus Closers

Author(s):  
Marcel Goić ◽  
Kinshuk Jerath ◽  
Kirthi Kalyanam
Keyword(s):  
2006 ◽  
Vol 29 (9) ◽  
pp. 1015-1026 ◽  
Author(s):  
V. Haverkamp ◽  
V. Hessel ◽  
H. Löwe ◽  
G. Menges ◽  
M. J. F. Warnier ◽  
...  

2016 ◽  
Vol 755 ◽  
pp. 452-455 ◽  
Author(s):  
Alfred Švarc ◽  
Mirza Hadžimehmedović ◽  
Hedim Osmanović ◽  
Jugoslav Stahov ◽  
Lothar Tiator ◽  
...  

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