How Product–Environment Brightness Contrast and Product Disarray Impact Consumer Choice in Retail Environments

2017 ◽  
Vol 93 (3) ◽  
pp. 266-282 ◽  
Author(s):  
Ryann Reynolds-McIlnay ◽  
Maureen Morrin ◽  
Jens Nordfält
Author(s):  
D.F. Bowling

High school cosmetology students study the methods and effects of various human hair treatments, including permanents, straightening, conditioning, coloring and cutting. Although they are provided with textbook examples of overtreatment and numerous hair disorders and diseases, a view of an individual hair at the high resolution offered by an SEM provides convincing evidence of the hair‘s altered structure. Magnifications up to 2000X provide dramatic differences in perspective. A good quality classroom optical microscope can be very informative at lower resolutions.Students in a cosmetology class are initially split into two groups. One group is taught basic controls on the SEM (focus, magnification, brightness, contrast, specimen X, Y, and Z axis movements). A healthy, untreated piece of hair is initially examined on the SEM The second group cements a piece of their own hair on a stub. The samples are dryed quickly using heat or vacuum while the groups trade places and activities.


2009 ◽  
Author(s):  
Suresh K. Bhatt ◽  
Namita Bhatnagar ◽  
S. S. Appadoo

2008 ◽  
Author(s):  
Thomas Nygren ◽  
Rebecca White ◽  
Kristi Snuttjer

2010 ◽  
Author(s):  
Fabrizio Di Muro ◽  
Kyle B. Murray
Keyword(s):  

2017 ◽  
Vol 2017 ◽  
pp. 425-430
Author(s):  
Siobhan HattonJones ◽  
◽  
Emma Regolini ◽  
Min Teah ◽  
Isaac Cheah ◽  
...  
Keyword(s):  

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