Fifty shades of grey? On the concept of grey zones in elite cycling

AbstractWith the appearance of opera videos in 2013 (DVD) and 2015 (YouTube), Paul Dukas'sAriane et Barbe-Bleue(1907) has been revived for twenty-first-century audiences. Not only has this formerly obscure work migrated to a mass-media landscape of personalized digital consumption, but its cultural recontextualization has also been extended to the interpretations staged in those opera videos. Both challenge historical, feminist readings ofAriane. Updating the action to modern scenes of abduction and captivity, these productions recast Ariane as victim and reframe the opera as part of the present discourse on sexual violence. As these recent productions ofArianeresonate with broader aesthetic tendencies in current popular culture, I trace parallels between the opera and three such examples from 2015. Selecting works that exemplify the trend of repackaging the Bluebeard tale as contemporary drama, I cite the filmsFifty Shades of GreyandRoom, and the Netflix seriesThe Unbreakable Kimmy Schmidt.

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A Study of Genderlect features in "Fifty Shades of Grey" by E L James

Global Social Sciences Review ◽

10.31703/gssr.2021(vi-i).01 ◽

2021 ◽

Vol VI (I) ◽

pp. 1-7

Author(s):

Fasiha Ali Akbar ◽

Mamona Yasmin Khan ◽

Fariha Chaudhary

Keyword(s):

Language Teachers ◽

Communication Pattern ◽

The Novel ◽

Gendered Language ◽

Men And Women ◽

What Is Said ◽

Fifty Shades Of Grey

Gendered language not only focuses on what is said but also includes how to express that thought. This paper attempts to investigate the differences between the speech style of men and women. Data of ten passages have been collected from the novel "Fifty Shades of Grey" by E L James and analyzed qualitatively by using Deborah Tannen's Difference approach. The results of this study show that there are notable differences that distinguish men's communication pattern from women because of different established norms and culture of that society. Moreover, this study can be helpful to bridge the communication gulf between the two genders. Furthermore, this study can reveal to maintain a healthy atmosphere and raises awareness in society by understanding their different style of utterances. In addition, it also proves very helpful for the language teachers teaching to teach the learners according to their culture.

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Learning to Love

Love, Inc. ◽

10.1525/california/9780520295018.003.0002 ◽

2019 ◽

pp. 22-56

Author(s):

Laurie Essig

Keyword(s):

Gender Roles ◽

White Supremacy ◽

Early Age ◽

Romance Novels ◽

Cultural Productions ◽

Fifty Shades Of Grey

This chapter considers how we learn to love at an early age from a variety of cultural productions, such as Disney films and teen romance novels. It digs deep into the culture of Twilight and its more grown-up—if illegitimate—progeny, Fifty Shades of Grey, to argue that romance is primarily an economic fantasy, although one that relies on both white supremacy and patriarchal gender roles to make sense.

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The Dark Side of Brand-Fan Relationships

Handbook of Research on the Impact of Fandom in Society and Consumerism - Advances in Marketing, Customer Relationship Management, and E-Services ◽

10.4018/978-1-7998-1048-3.ch021 ◽

2020 ◽

pp. 441-459

Author(s):

Margo Buchanan-Oliver ◽

Hope Jensen Schau ◽

Alexander Schau

Keyword(s):

Brand Extension ◽

Dark Side ◽

Global Media ◽

Brand Relationships ◽

Female Consumers ◽

Fifty Shades Of Grey

Global media brand Twilight and its fan-created brand extension, Fifty Shades, speak to female consumers who enter into fantastic and corporeal relationships with their market manifestations (books, films, soundtracks, merchandising, and consumption communities). Twilight's narrative encompasses the psychological power and socio-cultural allure of the ‘monstrous' vampire myth, enabling a spectrum of relational positions from devoted fans to addictive, compulsive, and transgressive behaviors. Fifty Shades as an iterative narrative embeds the plot and characters of Twilight into the ‘monstrous' context of the BDSM underworld. This chapter unpacks consumers' relational positions to Twilight and Fifty Shades of Grey. The authors discuss tensions and paradoxes which underpin female consumption of these powerful brands. The chapter demonstrates disturbing dimensions of consumer-brand relationships which impact not only the imaginative lives but the physical lives of fans.

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