I Want You More After Being Rejected Because You are Worth It: The Moderating Role of Self Esteem and Brand Status in the Effect of Brand Rejection

2014 ◽  
Author(s):  
Fang Wan ◽  
Daniel Sun ◽  
Pingping Qiu ◽  
Amitava Chattopadhyay
Keyword(s):  
2010 ◽  
Vol 63 (3) ◽  
pp. 561-593 ◽  
Author(s):  
D. LANCE FERRIS ◽  
HUIWEN LIAN ◽  
DOUGLAS J. BROWN ◽  
FIONA X. J. PANG ◽  
LISA M. KEEPING

2017 ◽  
Vol 30 (109) ◽  
pp. 67-79
Author(s):  
F Rahimnia ◽  
S Sadeghian ◽  
P Yazdani ◽  
◽  
◽  
...  

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Imran Shafique ◽  
Ahmad Qammar ◽  
Masood Nawaz Kalyar ◽  
Bashir Ahmad ◽  
Anila Mushtaq

Purpose The aim of this study is to examine the influence of workplace ostracism on deviant behaviour and testified the mediating roles of organisational identification, burnout and organisation-based self-esteem (OBSE) by using a parallel mediation model. Then, the moderating role of ingratiation in the interrelation between ostracism, the mediators and deviant behaviour is examined. Design/methodology/approach A survey questionnaire was used to collect data from nurses working in public sector hospitals in Pakistan. Nursing context is appropriate for the study because this occupation involves a greater extent of social interaction among peer nurses, doctors and administration in the provision of health services. A total of 417 nurses provided complete responses, and the study hypotheses were tested using the partial least squares structural equation modeling (PLS-SEM). Findings The study findings show that ostracism is positively related to deviant behaviour of nurses, indicating that workplace ostracism is an important predictor of deviant behaviour. Ostracised nurses experienced higher job burnouts and low OBSE as well as organisational identification. Results also show that ostracism promotes deviant behaviour by reducing OBSE and organisational identification. Moreover, results provide evidence that high ingratiation overcomes the detrimental effects of ostracism on both deviant behaviour and mediators. Originality/value The present study integrates the literature on ostracism and its attitudinal and behavioural outcomes and submits that ostracism negatively affects the attitudes of victims which in turn results in negative behavioural outcomes (i.e. deviant behaviour). This study also suggests ingratiation as a tactic to control the negative effects of ostracism.


2019 ◽  
Vol 21 (1) ◽  
pp. 160-176
Author(s):  
Pratishtha Bhattacharyya ◽  
Lalatendu Kesari Jena ◽  
Sajeet Pradhan

Humour is considered as a crucial job resource for healthcare professionals. It has been further credited for several positive outcomes such as resilience and well-being. This study investigated: (a) the mediating role of resilience between adaptive humours styles (self-enhancing and affiliative) and well-being at work and (b) the moderating role of self-esteem in the indirect relationship between the adaptive humour styles and well-being at work via resilience. The study was conducted on a sample of 354 healthcare professionals. The findings of the study indicate a significant association between the adaptive humour styles and well-being at work with resilience as a mediator. Furthermore, self-esteem was found to significantly moderate the indirect relationship between self-enhancing humour and well-being at work via resilience.


Sign in / Sign up

Export Citation Format

Share Document