The factors forming investor’s failure: Is financial literacy a matter? Viewing test by cognitive mapping technique

Purpose – Relocation of utilities is a major source of delay in Indian infrastructure projects. This delay is particularly critical in road and bridge construction projects. The purpose of this paper is to identify the various factors and also the interrelationships between the factors which influence the delays in the relocation of utilities. Design/methodology/approach – Case studies were conducted on 11 road and bridge projects in India with varying levels of complexity and size. Factors causing relocation delays were identified using computer aided qualitative analysis methodology. Cognitive mapping technique was used to map the interrelationships between the factors and to identify the critical delay factors. Findings – Factors affecting delays were identified across two groups, namely, technical and organizational factors. The study offers insights into the kinds of interactions of factors that can lead to delays in a project. The critical factors causing delays were identified as slow response from utility agencies, difficulty in identification of underground utilities, lack of information on underground utilities and conflict between agencies. Research limitations/implications – The limitations of the study are that the interview respondents are not evenly distributed among the type of organizations which may have induced some bias in responses. The impact of the utility relocation delays on the overall project delay has to be detailed further. Practical implications – The interrelationships between factors has the potential to help the officials of highway department, contractors, utility agencies and others understand how various interactions/linkages of factors contributes to delays in utility relocations. Recommendations are provided for the practical use and to reduce the impact of delays. Originality/value – Utility relocation has received very little attention in the extant literature and this paper seeks to contribute to knowledge in this area by identifying the linkages between factors and the critical factors of utility relocation delays in India.

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How to explain accounting manipulations using the cognitive mapping technique? An evidence from Tunisia

American J of Finance and Accounting ◽

10.1504/ajfa.2017.086102 ◽

2017 ◽

Vol 5 (1) ◽

pp. 31

Author(s):

Karima Lajnef ◽

Siwar Ellouze ◽

Ezzeddine Ben Mohamed

Keyword(s):

Cognitive Mapping ◽

Mapping Technique

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E-relationship marketing: a cognitive mapping introspection in the banking sector

European Journal of Marketing ◽

10.1108/ejm-04-2012-0207 ◽

2014 ◽

Vol 48 (3/4) ◽

pp. 572-594 ◽

Cited By ~ 13

Author(s):

Isabelle Brun ◽

Fabien Durif ◽

Line Ricard

Keyword(s):

Relationship Marketing ◽

Banking Sector ◽

Cognitive Mapping ◽

Online Banking ◽

Ease Of Use ◽

Mapping Technique ◽

Content Type ◽

Theoretical Contribution ◽

Research Findings ◽

Web Experience

Purpose – The aim of this paper is to explore and better understand e-relationship marketing and to identify elements (key concepts) that are predominant to ensure success via the internet. Design/methodology/approach – The exploratory cognitive mapping technique (Cossette, 2004) employs three types of respondents, namely a banking expert, online banking customer and academic expert. Findings – The study points up similarities with traditional relationship marketing (e.g. satisfaction, commitment by bank) and identifies several new concepts spawned by the web-based environment. More precisely, the study highlights the importance of the simplicity and ease of the customer's web experience. Research limitations/implications – The exploratory and qualitative nature of this study opens the door to validation with a broader sample using a self-administered questionnaire developed based on the cognitive mapping technique. Practical implications – In addition to guaranteeing customer satisfaction, it is important: that customers perceive the bank's investment in and commitment to the e-relationship strategy; and, that customers enjoy a highly positive web experience (e.g. perceived quality of site and ease-of-use). Originality/value – Research findings result in an enhanced understanding of e-relationship marketing. Also, given the combination of sparse use of cognitive mapping in marketing and investigation of three different types of subjects (banking expert, online banking customer and academic expert), the findings lend originality while making a substantive theoretical contribution to topical literature.

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