Mediation effect of brand relationship quality between airline brand experience and customer citizenship behavior
2017 ◽
Vol 34
(3)
◽
pp. 268-280
◽
Keyword(s):
2019 ◽
Vol 44
(2)
◽
pp. 278-299
◽
2012 ◽
Vol 6
(45)
◽
pp. 11190-11201
◽
Franchisee-based brand equity: The role of brand relationship quality and brand citizenship behavior
2016 ◽
Vol 52
◽
pp. 163-174
◽
2014 ◽
Vol 18
(1)
◽
pp. 90-106
◽
2017 ◽
Vol 50
(3)
◽
pp. 302
◽
Keyword(s):
2013 ◽
Vol 32
(4)
◽
pp. 227-256
◽