scholarly journals P331 Quantitative evaluation of an innovation contest to enhance a sexual health campaign in china

Author(s):  
Ye Zhang ◽  
Songyuan Tang ◽  
Katherine Li ◽  
Lai Sze Tso ◽  
Barry Bayus ◽  
...  
2019 ◽  
Vol 19 (1) ◽  
Author(s):  
Ye Zhang ◽  
Songyuan Tang ◽  
Katherine Li ◽  
Lai Sze Tso ◽  
Barry L. Bayus ◽  
...  

2019 ◽  
pp. 990-1003
Author(s):  
Elia Gabarron ◽  
Luis Fernandez Luque ◽  
Thomas Roger Schopf ◽  
Annie Y.S. Lau ◽  
Manuel Armayones ◽  
...  

Background: The authors present a case study of a public health campaign, including social media, and aiming at maximizing the use of web app on sexual health. Objective: To analyze the impact of a Facebook fan page, Facebook advertisements, and posters to maximize the number of visits to the educational web app. Methods: The campaign is assessed for 1 year, using data tracked through Facebook statistics and Google Analytics. Results: The site had 3670 visits (10.1 visitors/day, 95%CI 8.7-11.4). During the one-month Facebook Ads campaign, the site received 1263 visits (42.1 visitors/day, 95%CI 37.3-46.9), multiplying by over four the average number of visitors/day. 34.4% of all the participants were recruited during the one-month Facebook ads campaign. Conclusions: Facebook advertisements seem to be a good tool to promote an educational web app on sexual health targeting youth, and to reach a huge number of users rapidly and at a low cost.


2018 ◽  
Vol 12 (4) ◽  
pp. 1153
Author(s):  
Alexsandro Batista de Alencar ◽  
Francisco Glauber Peixoto Ferreira ◽  
Marks Passos Santos ◽  
Carolina Maria de Lima Carvalho ◽  
Leilane Barbosa de Sousa ◽  
...  

RESUMOObjetivo: descrever a experiência de implementação de campanha educativa sobre a saúde sexual do homem em escolas públicas e suas implicações para os graduandos do curso de Enfermagem. Método: estudo descritivo, tipo relato de experiência, desenvolvido por tutores de um programa de tutoria acadêmica. Dentre as atividades do referido programa, buscou-se engajar graduandos recém-ingressos do curso de Enfermagem de uma universidade pública para executar uma campanha de educação em saúde. A ação foi realizada em duas escolas públicas. Os dados foram coletados utilizando-se da observação de campo dos tutores, que registraram suas impressões e reflexões em diário de campo. Resultados: a campanha foi estruturada em três etapas - formação dos tutorandos; construção da campanha e implementação da mesma. Desenvolveram-se, com os graduandos, habilidades a respeito do planejamento de ações educativas, numa perspectiva emancipatória, voltadas para o público masculino. Conclusão: o envolvimento de graduandos de Enfermagem em campanhas sobre educação em saúde, no período formativo, possibilita despertar o interesse pelo curso e traz benefícios na promoção do crescimento pessoal e sensibilização para mudanças na realidade social. Descritores: Enfermagem; Promoção da Saúde; Educação em Saúde; Estudantes de Enfermagem; Saúde Sexual; Saúde do Homem.                                                                                                                    ABSTRACT Objective: to describe the experience of implementing an educational campaign on the sexual health of men in public schools and its implications for Nursing undergraduates. Method: a descriptive study, of experience report type, developed by tutors of an academic tutoring program. Among the activities of the mentioned program, it was sought to engage new undergraduate student of the Nursing course of a public university to execute an education in health campaign. The action was carried out in two public schools. The data was collected using the field observation of tutors, who recorded their impressions and reflections in a field diary. Results: the campaign was structured in three stages - training of the tutored; campaign construction and implementation. With the undergraduates, skills were developed regarding the planning of educational actions, in an emancipatory perspective, aimed at the male audience. Conclusion: the involvement of Nursing undergraduates in health education campaigns in the formative period, allows for the arousal of interest in the course and brings benefits in the promotion of personal growth and awareness of changes in social reality. Descritores: Nursing; Health Promotion; Health Education; Students Nursing; Sexual Health; Men's Health. RESUMEN Objetivo: describir la experiencia de implementación de campaña educativa sobre la salud sexual del hombre en escuelas públicas y sus implicaciones para los graduandos del curso de Enfermería. Método: estudio descriptivo, tipo relato de experiencia, desarrollado por tutores de un programa de tutoría académica. Entre las actividades del referido programa, se buscó involucrar graduandos recién ingresados del curso de Enfermería de una universidad pública para ejecutar una campaña de educación en salud. La acción se realizó en dos escuelas públicas. Los datos fueron recolectados utilizando la observación de campo de los tutores, que registraron sus impresiones y reflexiones en diario de campo. Resultados: la campaña fue estructurada en tres etapas - formación de los estudiantes involucrados; construcción de la campaña e implementación de la misma. Se desarrolló, con los graduandos, habilidades acerca de la planificación de acciones educativas en una perspectiva emancipadora, orientada, hacia el público masculino. Conclusión: la participación de graduandos de Enfermería en campañas sobre educación en salud, en el período formativo, posibilita despertar el interés por el curso y trae beneficios en la promoción del crecimiento personal y sensibilización para cambios en la realidad social. Descritores: Enfermería; Promoción de la Salud; Educación para la Salud; Estudiantes de Enfermería; Salud Sexual; Salud del Hombre.                                                      


Author(s):  
Elia Gabarron ◽  
Luis Fernandez Luque ◽  
Thomas Roger Schopf ◽  
Annie Y.S. Lau ◽  
Manuel Armayones ◽  
...  

Background: The authors present a case study of a public health campaign, including social media, and aiming at maximizing the use of web app on sexual health. Objective: To analyze the impact of a Facebook fan page, Facebook advertisements, and posters to maximize the number of visits to the educational web app. Methods: The campaign is assessed for 1 year, using data tracked through Facebook statistics and Google Analytics. Results: The site had 3670 visits (10.1 visitors/day, 95%CI 8.7-11.4). During the one-month Facebook Ads campaign, the site received 1263 visits (42.1 visitors/day, 95%CI 37.3-46.9), multiplying by over four the average number of visitors/day. 34.4% of all the participants were recruited during the one-month Facebook ads campaign. Conclusions: Facebook advertisements seem to be a good tool to promote an educational web app on sexual health targeting youth, and to reach a huge number of users rapidly and at a low cost.


2014 ◽  
Vol 26 (6) ◽  
pp. 398-401 ◽  
Author(s):  
Megan SC Lim ◽  
Judy Gold ◽  
Anna L Bowring ◽  
Alisa E Pedrana ◽  
Margaret E Hellard

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