Impact of Facebook Ads for Sexual Health Promotion Via an Educational Web App

2017 ◽  
Vol 8 (2) ◽  
pp. 18-32 ◽  
Author(s):  
Elia Gabarron ◽  
Luis Fernandez Luque ◽  
Thomas Roger Schopf ◽  
Annie Y.S. Lau ◽  
Manuel Armayones ◽  
...  
Keyword(s):  
Sexual Health ◽  
Low Cost ◽  
Public Health Campaign ◽  
Health Campaign ◽  
Good Tool ◽  
Web App ◽  
Using Data ◽  
The One ◽  
The Impact

Background: The authors present a case study of a public health campaign, including social media, and aiming at maximizing the use of web app on sexual health. Objective: To analyze the impact of a Facebook fan page, Facebook advertisements, and posters to maximize the number of visits to the educational web app. Methods: The campaign is assessed for 1 year, using data tracked through Facebook statistics and Google Analytics. Results: The site had 3670 visits (10.1 visitors/day, 95%CI 8.7-11.4). During the one-month Facebook Ads campaign, the site received 1263 visits (42.1 visitors/day, 95%CI 37.3-46.9), multiplying by over four the average number of visitors/day. 34.4% of all the participants were recruited during the one-month Facebook ads campaign. Conclusions: Facebook advertisements seem to be a good tool to promote an educational web app on sexual health targeting youth, and to reach a huge number of users rapidly and at a low cost.

Impact of Facebook Ads for Sexual Health Promotion via an Educational Web App

2019 ◽  
pp. 990-1003
Author(s):  
Elia Gabarron ◽  
Luis Fernandez Luque ◽  
Thomas Roger Schopf ◽  
Annie Y.S. Lau ◽  
Manuel Armayones ◽  
...  
Keyword(s):  
Sexual Health ◽  
Low Cost ◽  
Public Health Campaign ◽  
Health Campaign ◽  
Good Tool ◽  
Web App ◽  
Using Data ◽  
The One ◽  
The Impact

Background: The authors present a case study of a public health campaign, including social media, and aiming at maximizing the use of web app on sexual health. Objective: To analyze the impact of a Facebook fan page, Facebook advertisements, and posters to maximize the number of visits to the educational web app. Methods: The campaign is assessed for 1 year, using data tracked through Facebook statistics and Google Analytics. Results: The site had 3670 visits (10.1 visitors/day, 95%CI 8.7-11.4). During the one-month Facebook Ads campaign, the site received 1263 visits (42.1 visitors/day, 95%CI 37.3-46.9), multiplying by over four the average number of visitors/day. 34.4% of all the participants were recruited during the one-month Facebook ads campaign. Conclusions: Facebook advertisements seem to be a good tool to promote an educational web app on sexual health targeting youth, and to reach a huge number of users rapidly and at a low cost.

scholarly journals Systematic Review on Information Technology Approaches to Evaluate the Impact of Public Health Campaigns: Real Cases and Possible Directions

2022 ◽  
Vol 9 ◽  
Author(s):  
Rafael Pinto ◽  
Lyrene Silva ◽  
Ricardo Valentim ◽  
Vivekanandan Kumar ◽  
Cristine Gusmão ◽  
...  
Keyword(s):  
Public Health ◽  
Systematic Review ◽  
Information Technology ◽  
Policy Enforcement ◽  
Health Campaigns ◽  
Public Health Campaign ◽  
Health Campaign ◽  
Using Data ◽  
Public Health Campaigns ◽  
The Impact

Evaluating the success of a public health campaign is critical. It helps policy makers to improve prevention strategies and close existing gaps. For instance, Brazil's “Syphilis No!” campaign reached many people, but how do we analyze its real impact on population awareness? Are epidemiologic variables sufficient? This study examined literature on using of information technology approaches to analyze the impact of public health campaigns. We began the systematic review with 276 papers and narrowed it down to 17, which analyzed campaigns. In addition to epidemiological variables, other types of variables of interest included: level of (i) access to the campaign website, (ii) subject knowledge and awareness, based on questionnaires, (iii) target population's interest, measured from both online search engine and engagement with Social Network Service, and (iv) campaign exposure through advertising, using data from television commercials. Furthermore, we evaluated the impact by considering several dimensions such as: communication, epidemiology, and policy enforcement. Our findings provide researchers with an overview of various dimensions, and variables-of-interest, for measuring public campaign impact, and examples of how and which campaigns have used them.

scholarly journals The (No-)Public Space. Reviewing the Transformation of Al-Qaed Ibrahim's Urban Image

2020 ◽  
pp. 177-192
Author(s):  
Iman Hegazy
Keyword(s):  
Public Space ◽  
Public Spaces ◽  
The Political ◽  
Urban Image ◽  
Political Conflicts ◽  
Political Events ◽  
The One ◽  
The Impact ◽  
The City

Public spaces are defined as places that should be accessible to all inhabitants without restrictions. They are spaces not only for gathering, socializing and celebrating but also for initiating discussions, protesting and demonstrating. Thus, public spaces are intangible expressions of democracy—a topic that the paper tackles its viability within the context of Alexandria, case study Al-Qaed Ibrahim square. On the one hand, Al-Qaed Ibrahim square which is named after Al-Qaed Ibrahim mosque is a sacred element in the urban fabric; whereas on the other it represents a non-religious revolutionary symbol in the Alexandrian urban public sphere. This contradiction necessitates finding an approach to study the characteristic of this square/mosque within the Alexandrian context—that is to realize the impact of the socio-political events on the image of Al-Qaed Ibrahim square, and how it has transformed into a revolutionary urban symbol and yet into a no-public space. The research revolves around the hypothesis that the political events taking place in Egypt after January 25th, 2011, have directly affected the development of urban public spaces, especially in Alexandria. Therefore methodologically, the paper reviews the development of Al-Qaed Ibrahim square throughout the Egyptian socio-political changes, with a focus on the square’s urban and emotional contextual transformations. For this reason, the study adheres to two theories: the "city elements" by Kevin Lynch and "emotionalizing the urban" by Frank Eckardt. The aim is not only to study the mentioned public space but also to figure out the changes in people’s societal behaviour and emotion toward it. Through empowering public spaces, the paper calls the different Egyptian political and civic powers to recognize each other, regardless of their religious, ethnical or political affiliations. It is a step towards replacing the ongoing political conflicts, polarization, and suppression with societal reconciliation, coexistence, and democracy.

scholarly journals Closing the research-implementation gap using data science tools: a case study with pollinators of British Columbia

2020 ◽  
Author(s):  
Laura Melissa Guzman ◽  
Tyler Kelly ◽  
Lora Morandin ◽  
Leithen M’Gonigle ◽  
Elizabeth Elle
Keyword(s):  
British Columbia ◽  
Data Science ◽  
Academic Research ◽  
Science Methods ◽  
Research Implementation ◽  
Conservation Practice ◽  
Implementation Gap ◽  
Web App ◽  
Using Data

AbstractA challenge in conservation is the gap between knowledge generated by researchers and the information being used to inform conservation practice. This gap, widely known as the research-implementation gap, can limit the effectiveness of conservation practice. One way to address this is to design conservation tools that are easy for practitioners to use. Here, we implement data science methods to develop a tool to aid in conservation of pollinators in British Columbia. Specifically, in collaboration with Pollinator Partnership Canada, we jointly develop an interactive web app, the goal of which is two-fold: (i) to allow end users to easily find and interact with the data collected by researchers on pollinators in British Columbia (prior to development of this app, data were buried in supplements from individual research publications) and (ii) employ up to date statistical tools in order to analyse phenological coverage of a set of plants. Previously, these tools required high programming competency in order to access. Our app provides an example of one way that we can make the products of academic research more accessible to conservation practitioners. We also provide the source code to allow other developers to develop similar apps suitable for their data.

scholarly journals Google Traffic sebagai Masukan Kebijakan Transportasi Perkotaan (Studi Kasus: Kota Bandar Lampung)

2020 ◽  
Vol 22 (3) ◽  
pp. 409-417
Author(s):  
Muhammad Zainal Ibad ◽  
Rahayu Sulistyorini ◽  
Chania Rahmah
Keyword(s):  
Urban Areas ◽  
Urban Transportation ◽  
Transportation Policy ◽  
Time Data ◽  
Global Positioning ◽  
Transportation Policies ◽  
Movement System ◽  
Using Data ◽  
The Impact

Congestion in urban areas is vulnerable because of the impact of the growth of activities and an increasingly specialized and complex economy. For this reason, it is necessary to formulate a good urban transportation policy to accommodate increased urban transportation needs. Google Traffic is a feature found on Google Maps to see the level of congestion in an area. Google Traffic can detect an area with red, yellow or green indications through the principle of Real Time Data using data from the Global Positioning System (GPS). This study wanted to see how the use of the Google Traffic Feature as input to urban transportation policies by looking at existing urban transportation policies, analyzing the movement system model on Google Traffic, and analyzing the development of Google Traffic model policies, which would be useful for the development of Urban Transportation Policies, especially Bandar Lampung City as a case study.

Standardizing Instructions for Ice and Cold Pack Use Can Mitigate Summer Temperatures on Two Commercially Available Outdoor Courier Lockboxes

2021 ◽  
Vol 156 (Supplement_1) ◽  
pp. S119-S120
Author(s):  
S A Hart ◽  
J R Wiencek
Keyword(s):  
Extreme Temperatures ◽  
Direct Sunlight ◽  
Data Loggers ◽  
Summer Temperatures ◽  
The Mean ◽  
Using Data ◽  
Cold Pack ◽  
The Impact ◽  
And Storage

Abstract Introduction/Objective Clinical and Laboratory Standards Institute document GP44 recommends samples avoid temperatures >22°C during sample transport and storage. Outdoor courier lockboxes used in external sample transport can experience extreme temperatures (>40°C) in the summer. Ice (frozen at -20°C) and cold (refrigerated at 4-8°C) packs can be used to reduce internal lockbox temperatures during hot summer days. Unfortunately, there are no universally accepted instructions to maintain internal lockbox temperatures during these conditions. Therefore, our goal was to elucidate the impact of placing ice and cold packs at two specific time points to mitigate external summer temperatures in two commercially available outdoor courier lockboxes used at our institution. Methods/Case Report Two pairs of uniquely manufactured courier lockboxes (steel vs. urethane polymer) were placed outside in direct sunlight in Nashville, Tennessee during the second week of June 2021. Ambient outdoor and lockbox temperatures were monitored using data loggers during a four-day cycle. Each type of lockbox design had a control with no ice or cold packs. These controls were then compared to each experimental, paired lockbox with four ice packs placed at 8am and replaced with four cold packs at 4pm. Results (if a Case Study enter NA) The mean ambient outdoor temperature over these four days was 27.7°C (range: 22.2-39.8°C). Temperatures within the steel and urethane polymer lockboxes without ice or cold packs was 28.3°C (range: 22.4-40.8°C) and 31.6°C (range: 23.8-41.0°C), respectively. The addition of four ice packs at 8am and replaced with four cold packs at 4pm reduced temperatures in the steel box to 24.3°C (range: 17.4-27.9°C) whereas in the urethane polymer box temperatures were reduced to 13.4°C (range: 6.6-18.1°C). Conclusion Temperatures inside outdoor lockboxes can increase in summer commonly above the outdoor ambient temperature. Standardizing instructions for ice and cold packs can reduce internal outdoor courier lockbox temperatures during summer months, especially in urethane polymer lockboxes.

Exploring the Effects of Organizational Structure Variables on the Organizational Justice Perceptions of Correctional Staff

2021 ◽  
Vol 101 (5) ◽  
pp. 553-574
Author(s):  
Eric G. Lambert ◽  
Emily Berthelot ◽  
Weston Morrow ◽  
Lauren Block ◽  
Nancy Hogan
Keyword(s):  
Decision Making ◽  
Organizational Structure ◽  
Organizational Justice ◽  
Low Cost ◽  
Correctional Facility ◽  
Correctional Staff ◽  
Practical Solution ◽  
Justice Perceptions ◽  
Using Data ◽  
The Impact

Research examining the effect of organizational justice on the correctional environment is typically limited to its consequences on various outcomes. Absent from this body of literature is how perceptions of organizational justice are formed among correctional staff. Filling this void and using data from a Midwestern correctional facility, the current study examines the impact of instrumental communication, integration, formalization, and input into decision-making on the distributive and procedural justice perceptions of correctional staff. With the exception of integration, all organizational structure variables were significantly related to both forms of organizational justice. These findings offer correctional administrators a low cost and practical solution for enhancing organizational justice through organizational structure.

Measuring the Effectiveness of Training to Improve Electronic Information Literacy

2004 ◽  
pp. 178-191
Author(s):  
Nicole Fahey ◽  
Wal Taylor
Keyword(s):  
Information Literacy ◽  
Low Cost ◽  
Government Agency ◽  
Basic Requirement ◽  
Electronic Information ◽  
Study Approach ◽  
Sponsored Programs ◽  
Effectiveness Of Training ◽  
The Impact

This chapter uses a case study approach to highlight issues surrounding the provision of government agency sponsored programs aimed at increasing Electronic Information Literacy (EIL), as a basic requirement for community engagement in an electronically enabled world. The Skills.net program was designed to increase EIL skills by providing “free or low cost access to training in online services and the Internet for those in the community who are least likely to have access” in Victoria, Australia. This study found that whilst the Skills.net program did increase EIL, it did not adequately address the accepted training needs of the participants nor did it adequately adhere to known guidelines for success in information literacy enhancement. This experience provides further evidence of lessons being learned from many government agency imposed programs which do not provide adequate outcomes for regional areas as they grapple with the impact of being increasingly marginalized in an electronically enabled age.

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