Heuristics and Biases in the Intuitive Projection of Retail Sales

1987 ◽  
Vol 24 (3) ◽  
pp. 290 ◽  
Author(s):  
Anthony D. Cox ◽  
John O. Summers
Keyword(s):  
Heuristics And Biases ◽  
Retail Sales

Heuristics and Biases in the Intuitive Projection of Retail Sales

1987 ◽  
Vol 24 (3) ◽  
pp. 290-297 ◽  
Author(s):  
Anthony D. Cox ◽  
John O. Summers
Keyword(s):  
Decision Making ◽  
Quantitative Model ◽  
Heuristics And Biases ◽  
Statistical Regression ◽  
Retail Sales ◽  
Model Based

Retail merchandise buyers are shown to exhibit a nonregressive bias when making sales projections. A quantitative model based on the principle of statistical regression is found to outperform the judgmental sales predictions of experienced buyers. Implications for the appropriate roles of intuitive and model-based decision making in retail merchandise buying are discussed.

THE USE OF QFD AS A TOOL FOR QUALITY IMPROVEMENT IN THE RETAIL SALES AREA

2018 ◽  
Vol 9 (4) ◽  
pp. 1-28
Author(s):  
Nascimento Tiago Fonseca ◽  
◽  
Cardoso Álvaro Azevedo ◽  
Keyword(s):  
Quality Improvement ◽  
Retail Sales

HEURISTICS AND BIASES: IMPLICATIONS AND SOLUTIONS FOR MARKETING RESEARCH AND PRACTICE

2018 ◽  
Vol 2018 ◽  
pp. 480-480
Author(s):  
Cuong Pham ◽  
◽  
Bo Pang ◽  
Julia Carins ◽  
Sharyn Rundle-thiele
Keyword(s):  
Marketing Research ◽  
Heuristics And Biases ◽  
Research And Practice

Heuristics and Biases in Retirement Savings Behavior

CFA Digest ◽  
2008 ◽  
Vol 38 (1) ◽  
pp. 94-94
Author(s):  
Frank T. Magiera
Keyword(s):  
Retirement Savings ◽  
Heuristics And Biases ◽  
Savings Behavior

Forecasting Automobile Retail Sales Using Data Mining The Case of Ranchi, Jharkhand, India

2018 ◽  
Vol 6 (9) ◽  
pp. 572-574
Author(s):  
Gyaneshwar Mahto ◽  
Umesh Prasad ◽  
Rajiv Kumar Dwivedi
Keyword(s):  
Data Mining ◽  
Retail Sales ◽  
Using Data
Sign in / Sign up

Export Citation Format

Share Document