HR Practices, Overall Satisfaction and Employee Loyalty: Does Corporate Social Responsibility Matter in Mining firms of Indonesia?

2019 ◽  
Vol 23 (4) ◽  
pp. 763-777 ◽  
Author(s):  
Sakapas Saengchai ◽  
Parinya Siriattakul ◽  
Kittisak Jermsittiparsert
2020 ◽  
Vol 6 (3) ◽  
pp. 765-774
Author(s):  
Sohail Ahmad ◽  
Owais Shafique ◽  
Warda Najeeb Jamal

Inspired by the global increase in awareness of corporate social responsibility (CSR), this paper is an attempt to explore the influence of CSR on bank employees’ satisfaction and loyalty and banks’ financial performance. It was assumed there could be differences in the perception of CSR among employees toward the CSR initiatives being undertaken by the banks they work for. Employees’ level of awareness and extent of involvement with various CSR activities could affect their satisfaction and loyalty. This study used regression analysis for hypothesis testing. Its findings reveal that CSR positively affects employee satisfaction and loyalty as well as banks’ financial performance; employee satisfaction positively affects employee loyalty; and employee loyalty positively affects banks’ financial performance. Hence, bank management should focus on CSR from the perspective of employees to contribute to employee satisfaction and loyalty, and ultimately, to enhanced financial performance. Suggestions and inferences for future research and banking sector practices are suggested based on these results.


2016 ◽  
Vol 10 (1) ◽  
pp. 73-80 ◽  
Author(s):  
Tünde Csapóné Riskó ◽  
Ádám Péntek ◽  
Troy Wiwczaroski

Several definitions for corporate social responsibility (CSR) exist and these vary greatly as to the activities it should cover and their motivators. Among the benefits of CSR are positive marketing/brand building, brand insurance and employee loyalty. Numerous arguments against CSR prevail, e.g. social responsibility is not a problem that belongs in the sphere of activities a corporation should be addressing or even that CSR distracts businesses from addressing the primary need to concentrate on sales. Thus, the strong economic question: is CSR worth it? In 2014, we carried out a representative survey in Hungary, in which the effects of responsible business practices on consumer purchase behaviour were studied. With our research results, we could show that there is a considerable gap between the apparent interest of consumers in CSR and the limited role of CSR in purchase behaviour. JEL classification:M104


2020 ◽  
Vol 12 (2) ◽  
pp. 149-166 ◽  
Author(s):  
Andelka Stojanovic ◽  
◽  
Isidora Milosevic ◽  
Sanela Arsic ◽  
Snezana Urosevic ◽  
...  

2021 ◽  
pp. 1-15

Corporate social responsibility (CSR) is considered as a strategic marketing tool since it brings benefits to the society and environment. It has significant influence on employee loyalty too. This study was conducted with the objective of examining the relationship between CSR and employee loyalty within the context of multinational companies (MNCs) operating in Bangladesh. Three dimensions of CSR (CSR towards employees, CSR towards community, and CSR towards customers) were incorporated to investigate the relationship between CSR and employee loyalty. A total of 100 employees working in MNCs operating in Bangladesh participated in the study. Data were collected through a self-administered questionnaire survey. The study hypotheses were tested using correlation and multiple regression analysis tools. The study findings confirm that CSR towards employees and CSR towards community have a significant positive influence on employee loyalty. However, the study findings fail to prove significant relationship between CSR towards customers and employee loyalty though the relationship is found significant in many other studies. The study findings have substantial importance to the HR professionals and organizational decision makers who are actively seeking for developing loyal employees in order to gain competitive advantages and improve organizational performances.


Sign in / Sign up

Export Citation Format

Share Document