Agent-Based Negotiation in E-Marketing
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This article describes in brief the design of agent-based negotiation system in e-marketing. Such a negotiation scheme requires the construction of a suitable set of rules, called protocol, among the participating agents. The construction of the protocol is carried out in two stages: first expressing a program into an object-based rule system and then converting the rule applications into a set of agent-based transactions on a database of active objects represented using high-level data structures.
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2011 ◽
pp. 287-299
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2010 ◽
Vol 5
(9)
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pp. 287-294
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2016 ◽
Vol 45
(2)
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pp. 242-261
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