Application of Data Mining in Data Analysis of Tobacco Consumption

2011 ◽  
Vol 282-283 ◽  
pp. 770-773
Author(s):  
Rong Liang Luo

Development of data mining technology provides convenience for analyzing tobacco consumers’ act. Through simple introduction on contents and categories of data mining technology, the survey on tobacco consumption act of Shaoxin Tobacco Company is analyzed with association rules and data mining software Weka, and factors which affect tobacco consumption are mined on with association with Apriori Algorithm, so as to provide valuable references for brand spreading channels, product design, improvement of taste and flavor, package, price and other aspects for the tobacco company.

Author(s):  
Ahmed Abdullah Awadh Koofan ◽  
Mohammed Kaleem

-Data mining is a powerful technology for analyzing huge data, it has many techniques such as; classification, clustering, prediction and association rules etc., In this research Association rule will be used for analyzing data, which will help to extract the data related to combinations of items. Numerous customers tends to purchase items regularly, each time they visit supermarket, customer’s need to move around from shelf to shelf for the product of their interest which is time consuming. This research will help to minimize the time consumption for customers by analyzing the customer’s invoices and letting know the supermarket about the patterns of customer's orientations. In this work python tool will be used for data mining, by using association rule to analyze the customer’s purchases and retrieve the relevant information which will help to determine the customer’s pattern and know the association between products. In this rationale, the data of customer’s purchases were collected from Lulu hypermarket for data analysis and the outcomes of the analysis is to know the customer’s patterns and making the shopping easy by reorganizing the related items and the most buying items together on same shelf.


Author(s):  
Taqwa Hariguna ◽  
Uswatun Hasanah ◽  
Nindi Nofi Susanti

In a shop, usually apply a sales strategy in order. The sales strategy can be in the form of determining the layout of goods so that they are close to one another. Determining the layout of items can be based on items that are often purchased simultaneously. Searching for items that are often purchased together can be done using data mining techniques, which is processing data to become more useful information. Sales transaction data processing can be done using apriori algorithm. Apriori algorithm is the most famous algorithm for finding high-frequency patterns and generating association rules. From the results of the discussion and data analysis, there were 3 (three) association rules formed, namely "If you buy Milo Active 18 grm, then buy ABC Kopi Susu 31G" with support 0.36% and 75% confidence, "If you buy Dancow 1 + Honey 200 grm, then buy Ice Cream Corneto" wit H Support 0.36% and confidence 60%, "If you buy SIIP Roasted 6.5 grm, then buy Davos Strong 10 grm" with support 0.36% and 75% confidence. From the association's rules can be used as decision making to determine the layout of goods that are likely to be purchased simultaneously by the buyer


2019 ◽  
Vol 15 (1) ◽  
pp. 85-90 ◽  
Author(s):  
Jordy Lasmana Putra ◽  
Mugi Raharjo ◽  
Tommi Alfian Armawan Sandi ◽  
Ridwan Ridwan ◽  
Rizal Prasetyo

The development of the business world is increasingly rapid, so it needs a special strategy to increase the turnover of the company, in this case the retail company. In increasing the company's turnover can be done using the Data Mining process, one of which is using apriori algorithm. With a priori algorithm can be found association rules which can later be used as patterns of purchasing goods by consumers, this study uses a repository of 209 records consisting of 23 transactions and 164 attributes. From the results of this study, the goods with the name CREAM CUPID HEART COAT HANGER are the products most often purchased by consumers. By knowing the pattern of purchasing goods by consumers, the company management can increase the company's turnover by referring to the results of processing sales transaction data using a priori algorithm


2014 ◽  
Vol 721 ◽  
pp. 543-546 ◽  
Author(s):  
Dong Juan Gu ◽  
Lei Xia

Apriori algorithm is the classical algorithm in data mining association rules. Because the Apriori algorithm needs scan database for many times, it runs too slowly. In order to improve the running efficiency, this paper improves the Apriori algorithm based on the Apriori analysis. The improved idea is that it transforms the transaction database into corresponding 0-1 matrix. Whose each vector and subsequent vector does inner product operation to receive support. And comparing with the given minsupport, the rows and columns will be deleted if vector are less than the minsupport, so as to reduce the size of the rating matrix, improve the running speeding. Because the improved algorithm only needs to scan the database once when running, therefore the running speeding is more quickly. The experiment also shows that this improved algorithm is efficient and feasible.


2014 ◽  
Vol 568-570 ◽  
pp. 798-801
Author(s):  
Ye Qing Xiong ◽  
Shu Dong Zhang

It occurs time and space performance bottlenecks when traditional association rules algorithms are used to big data mining. This paper proposes a parallel algorithm based on matrix under cloud computing to improve Apriori algorithm. The algorithm uses binary matrix to store transaction data, uses matrix "and" operation to replace the connection between itemsets and combines cloud computing technology to implement the parallel mining for frequent itemsets. Under different conditions, the simulation shows it improves the efficiency, solves the performance bottleneck problem and can be widely used in big data mining with strong scalability and stability.


2010 ◽  
Vol 34-35 ◽  
pp. 927-931
Author(s):  
Jun Jie Cen ◽  
Guo Hong Gao ◽  
Ying Jun Wang

Association rule is one of the important models of Web mining. By analyzing the topology of web site, this paper brings forward an efficient genetic simulated annealing association rules method.It applies genetic algorithm,incremental mining technology to trace users access behavior and optimizes association rules,and forecast capable association rules which improves its precision.Finally, this paper gives out the data analysis of experiment and summarizes the characteristics of genetic mining.


2013 ◽  
Vol 765-767 ◽  
pp. 282-285
Author(s):  
Zhi Guo Dai ◽  
Yang Yang Han

Study on the applications of association rule mining in traditional Chinese medicine (TCM) knowledge and experience is carried out in this paper. The association rules of disease symptoms and syndrome differentiation, syndrome differentiation and prescription, disease symptoms and prescription are mined by analyzing the cases of patients with chronic gastritis, and then the mined association rules are interpreted that provide the beneficial reference for data mining technology in TCM.


2013 ◽  
Vol 321-324 ◽  
pp. 2578-2582
Author(s):  
Qian Zhang

This paper examined the application of Apriori algorithm in extracting association rules in data mining by sample data on student enrollments. It studied the data mining techniques for extraction of association rules, analyzed the correlation between specialties and characteristics of admitted students, and evaluated the algorithm for mining association rules, in which the minimum support was 30% and the minimum confidence was 40%.


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