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Marketing for Sustainable Tourism
Latest Publications
TOTAL DOCUMENTS
11
(FIVE YEARS 11)
H-INDEX
0
(FIVE YEARS 0)
Published By Routledge
9780203711668
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Latest Documents
Most Cited Documents
Contributed Authors
Related Sources
Related Keywords
Tourism, information technologies and sustainability: an exploratory review
Marketing for Sustainable Tourism
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10.4324/9780203711668-10
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2019
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pp. 156-173
Author(s):
Stefan Gössling
Keyword(s):
Information Technologies
◽
Tourism Information
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An environmental social marketing intervention in cultural heritage tourism: a realist evaluation
Marketing for Sustainable Tourism
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10.4324/9780203711668-11
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2019
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pp. 174-191
Author(s):
Diana Gregory-Smith
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Victoria K. Wells
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Danae Manika
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David J. McElroy
Keyword(s):
Cultural Heritage
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Social Marketing
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Heritage Tourism
◽
Realist Evaluation
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Marketing Intervention
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Cultural Heritage Tourism
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Sustainability and marketing in tourism: its contexts, paradoxes, approaches, challenges and potential
Marketing for Sustainable Tourism
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10.4324/9780203711668-1
◽
2019
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pp. 1-15
Author(s):
Xavier Font
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Scott McCabe
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Corporate social marketing in tourism: to sleep or not to sleep with the enemy?
Marketing for Sustainable Tourism
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10.4324/9780203711668-2
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2019
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pp. 16-34
Author(s):
V. Dao Truong
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C. Michael Hall
Keyword(s):
Social Marketing
◽
Corporate Social Marketing
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Corporate Social
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The role of travel agents’ ethical concerns when brokering information in the marketing and sale of sustainable tourism
Marketing for Sustainable Tourism
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10.4324/9780203711668-8
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2019
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pp. 121-138
Author(s):
Alexa Mossaz
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Alexandra Coghlan
Keyword(s):
Sustainable Tourism
◽
Ethical Concerns
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Travel Agents
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The influence of trust perceptions on German tourists’ intention to book a sustainable hotel: a new approach to analysing marketing information
Marketing for Sustainable Tourism
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10.4324/9780203711668-7
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2019
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pp. 102-120
Author(s):
Sindhuri Ponnapureddy
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Julianna Priskin
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Timo Ohnmacht
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Friederike Vinzenz
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Werner Wirth
Keyword(s):
New Approach
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Marketing Information
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Using persuasive communication to co-create behavioural change – engaging with guests to save resources at tourist accommodation facilities
Marketing for Sustainable Tourism
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10.4324/9780203711668-5
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2019
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pp. 67-86
Author(s):
C. Warren
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S. Becken
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A. Coghlan
Keyword(s):
Behavioural Change
◽
Persuasive Communication
◽
Tourist Accommodation
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Social marketing, sustainable tourism, and small/medium size tourism enterprises: challenges and opportunities for changing guest behaviour
Marketing for Sustainable Tourism
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10.4324/9780203711668-3
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2019
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pp. 35-52
Author(s):
D. Scott Borden
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Tim Coles
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Gareth Shaw
Keyword(s):
Social Marketing
◽
Sustainable Tourism
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Medium Size
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Challenges And Opportunities
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Tourism Enterprises
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Improving carbon offsetting appeals in online airplane ticket purchasing: testing new messages, and using new test methods
Marketing for Sustainable Tourism
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10.4324/9780203711668-6
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2019
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pp. 87-101
Author(s):
Nazila Babakhani
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Brent W. Ritchie
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Sara Dolnicar
Keyword(s):
Test Methods
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Carbon Offsetting
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Which hotel guest segments reuse towels? Selling sustainable tourism services through target marketing
Marketing for Sustainable Tourism
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10.4324/9780203711668-4
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2019
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pp. 53-66
Author(s):
Ljubica Knezevic Cvelbar
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Bettina Grün
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Sara Dolnicar
Keyword(s):
Sustainable Tourism
◽
Target Marketing
◽
Tourism Services
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