New Service Development: Creating Memorable Experiences
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14

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6

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Published By SAGE Publications, Inc.

9780761917427, 9781452205564

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

The Real-Time Service Product: Conquering Customer Time and Space

New Service Development: Creating Memorable Experiences ◽

10.4135/9781452205564.n3 ◽

2012 ◽

pp. 52-70 ◽

Author(s):

Roland T. Rust ◽

Richard W. Oliver

Keyword(s):

Real Time ◽

Time And Space ◽

Time Service ◽

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The Contextual and Dialectical Nature of Experiences

New Service Development: Creating Memorable Experiences ◽

10.4135/9781452205564.n2 ◽

2012 ◽

pp. 33-51 ◽

Author(s):

Sudheer Gupta ◽

Mirjana Vajic

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Scripting the Service Encounter

New Service Development: Creating Memorable Experiences ◽

10.4135/9781452205564.n11 ◽

2012 ◽

pp. 239-263 ◽

Author(s):

David A. Tansik ◽

William L. Smith

Keyword(s):

Service Encounter

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Service Recovery

New Service Development: Creating Memorable Experiences ◽

10.4135/9781452205564.n13 ◽

2012 ◽

pp. 277-290 ◽

Author(s):

Jo Ann Duffy

Keyword(s):

Service Recovery

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A Critical Evaluation of the New Service Development Process: Integrating Service Innovation and Service Design

New Service Development: Creating Memorable Experiences ◽

10.4135/9781452205564.n1 ◽

2012 ◽

pp. 1-32 ◽

Author(s):

Susan Paul Johnson ◽

Larry J. Menor ◽

Aleda V. Roth ◽

Richard B. Chase

Keyword(s):

Development Process ◽

Critical Evaluation ◽

Service Innovation ◽

Service Design ◽

Service Development ◽

New Service Development

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Process Innovation in Knowledge-Intensive Services

New Service Development: Creating Memorable Experiences ◽

10.4135/9781452205564.n7 ◽

2012 ◽

pp. 138-151 ◽

Author(s):

Ravi S. Behara

Keyword(s):

Process Innovation ◽

Knowledge Intensive

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Models for Customer Selection

New Service Development: Creating Memorable Experiences ◽

10.4135/9781452205564.n14 ◽

2012 ◽

pp. 291-304 ◽

Author(s):

Richard Metters

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The Location Decisions of New Services

New Service Development: Creating Memorable Experiences ◽

10.4135/9781452205564.n10 ◽

2012 ◽

pp. 216-238

Author(s):

Roger W. Schmenner

Keyword(s):

Location Decisions

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Exploring the Link between Product and Process Innovation in Services

New Service Development: Creating Memorable Experiences ◽

10.4135/9781452205564.n5 ◽

2012 ◽

pp. 92-110 ◽

Author(s):

Tonya Boone

Keyword(s):

Process Innovation ◽

Product And Process Innovation ◽

Product And Process

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Exploiting the Service Concept for Service Design and Development

New Service Development: Creating Memorable Experiences ◽

10.4135/9781452205564.n4 ◽

2012 ◽

pp. 71-91 ◽

Author(s):

Graham Clark ◽

Robert Johnston ◽

Michael Shulver

Keyword(s):

Service Design ◽

Design And Development ◽

Service Concept

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