Sri Lanka Journal of Marketing
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Published By Sri Lanka Journals Online (JOL)

2719-2598, 1800-4989
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scholarly journals Adolescent Consumer Vulnerability: Consumer Socialization Perspective

2021 ◽  
Vol 7 (3) ◽  
pp. 72
Author(s):  
G. P. K. Nishadi ◽  
B. N. F. Warnakulasooriya ◽  
K. P. L. Chandralal
Keyword(s):  
Consumer Socialization ◽  
Consumer Vulnerability

scholarly journals Assessing the Mediation Role of the Customer Trust On E-Service Quality: Lessons During Covid-19 Pandemic

2021 ◽  
Vol 7 (3) ◽  
pp. 105
Author(s):  
P. K. A. T. D. R. Gunawardana ◽  
P. I. N. Fernando
Keyword(s):  
Service Quality ◽  
Customer Trust

scholarly journals e-WOM & Purchase Intention towards Mobile Data Packages among Facebook users: The Mediating Effect of Brand Image

2021 ◽  
Vol 7 (3) ◽  
pp. 243
Author(s):  
Christopher Wijeyakulasuriya ◽  
W. M. C. B. Wanninayake ◽  
D. A. T. Kumari
Keyword(s):  
Purchase Intention ◽  
Brand Image ◽  
Mediating Effect ◽  
Mobile Data

scholarly journals Ethical Marketing in Global Value Chain for Developing Human Resources

2021 ◽  
Vol 7 (3) ◽  
pp. 23
Author(s):  
E. M. T. D. Ekanayake ◽  
B. A. N. Eranda
Keyword(s):  
Human Resources ◽  
Value Chain ◽  
Global Value Chain ◽  
Ethical Marketing
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