Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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259

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Published By Springer International Publishing

9783319109114, 9783319109121

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“I am so Embarrassed!” - How Personal and Empathic Embarrassment in Personal Product Purchasing Impacts Sales Clerk Choice

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-10912-1_57 ◽

2015 ◽

pp. 175-175

Author(s):

Ceren Ekebas ◽

Aaron Arndt

Keyword(s):

Sales Clerk

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Factors Affecting Consumers’ Willingness to Adopt?-Health Information

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-10912-1_184 ◽

2015 ◽

pp. 557-559

Author(s):

JungKun Park ◽

Eklou Amendah ◽

Christina Chung

Keyword(s):

Health Information ◽

Factors Affecting ◽

Willingness To Adopt

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Considering the Nature of Value Capturing Mechanisms in Industrial Buyer-Supplier Exchange — A Structured Abstract

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-10912-1_98 ◽

2015 ◽

pp. 294-297

Author(s):

Daniel D Prior

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The Effect of the Foreign Brand on Consumer Perception

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-10912-1_91 ◽

2015 ◽

pp. 276-276 ◽

Cited By ~ 2

Author(s):

Trang Phuc Tran ◽

Robert O. Fabrize

Keyword(s):

Consumer Perception ◽

Foreign Brand

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The Modern Renegotiations of Confucian Ethics and Implications on Ethical Consumption in China

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-10912-1_70 ◽

2015 ◽

pp. 212-221

Author(s):

Amy Yau ◽

Iain Davies

Keyword(s):

Ethical Consumption ◽

Confucian Ethics

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Brand Tribalism: An Anthropological Perspective

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-10912-1_67 ◽

2015 ◽

pp. 206-206

Author(s):

Harry A. Taute ◽

Jeremy J. Sierra

Keyword(s):

Anthropological Perspective ◽

Brand Tribalism

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The Effects of Reward Type and its Likelihood in Customer Brand Co-Creation Activity on Self-Brand Connection

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-10912-1_62 ◽

2015 ◽

pp. 190-190

Author(s):

Elmira Bogoviyeva

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Creating and Delivering Curriculum-Based Experiential Learning Courses - 120 Students at a Time

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-10912-1_256 ◽

2015 ◽

pp. 830-830

Author(s):

Gillian Oakenfull

Keyword(s):

Experiential Learning

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New Influentials: How Consumption Manifests On Blogs

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-10912-1_250 ◽

2015 ◽

pp. 805-814

Author(s):

Maria Carolina Zanette

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Beer Advertising On Tv And Occurrence Of Traffic Accidents In Peru

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-10912-1_248 ◽

2015 ◽

pp. 796-800

Author(s):

Milos Lau ◽

Delane Botelho

Keyword(s):

Traffic Accidents

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Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing ScienceLatest Publications

TOTAL DOCUMENTS

H-INDEX

Published By Springer International Publishing

“I am so Embarrassed!” - How Personal and Empathic Embarrassment in Personal Product Purchasing Impacts Sales Clerk Choice

Factors Affecting Consumers’ Willingness to Adopt?-Health Information

Considering the Nature of Value Capturing Mechanisms in Industrial Buyer-Supplier Exchange — A Structured Abstract

The Effect of the Foreign Brand on Consumer Perception

The Modern Renegotiations of Confucian Ethics and Implications on Ethical Consumption in China

Brand Tribalism: An Anthropological Perspective

The Effects of Reward Type and its Likelihood in Customer Brand Co-Creation Activity on Self-Brand Connection

Creating and Delivering Curriculum-Based Experiential Learning Courses - 120 Students at a Time

New Influentials: How Consumption Manifests On Blogs

Beer Advertising On Tv And Occurrence Of Traffic Accidents In Peru

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Latest Publications