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Marketing Long-Term and Senior Care Services
Latest Publications
TOTAL DOCUMENTS
10
(FIVE YEARS 10)
H-INDEX
0
(FIVE YEARS 0)
Published By Routledge
9781315860169
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From the Editor’s Desk
Marketing Long-Term and Senior Care Services
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10.4324/9781315860169-1
◽
2021
◽
pp. 1-4
Author(s):
William J. Winston
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Challenges in Marketing Mental Health Senior Services
Marketing Long-Term and Senior Care Services
◽
10.4324/9781315860169-7
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2021
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pp. 69-76
Author(s):
Sharon George
Keyword(s):
Mental Health
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Senior Services
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Marketing Long Term and Senior Care Services
Marketing Long-Term and Senior Care Services
◽
10.4324/9781315860169-3
◽
2021
◽
pp. 19-32
Author(s):
Ben Abramovice
Keyword(s):
Care Services
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Skilled Nursing Facility Marketing: A Better Piece of Pie
Marketing Long-Term and Senior Care Services
◽
10.4324/9781315860169-8
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2021
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pp. 77-81
Author(s):
Matthew Midgett
Keyword(s):
Skilled Nursing Facility
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Nursing Facility
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Skilled Nursing
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Increasing Competition Will Expand the Healthcare Marketer’s Role
Marketing Long-Term and Senior Care Services
◽
10.4324/9781315860169-4
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2021
◽
pp. 33-44
Author(s):
Joseph B. McCarthy
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Lily L. Hurlimann
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Marketing Long Term and Senior Care Services
Marketing Long-Term and Senior Care Services
◽
10.4324/9781315860169-2
◽
2021
◽
pp. 5-18
Author(s):
Ben Abramovice
Keyword(s):
Care Services
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The Medical Marketing Audit: A Technique for Today’s Competitive Extended Care Environment
Marketing Long-Term and Senior Care Services
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10.4324/9781315860169-5
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2021
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pp. 45-50
Author(s):
Albert V. Aguiar
Keyword(s):
Care Environment
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Extended Care
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Family Selection of Long-Term Care Services: It’s Not Just the Facility That’s Important
Marketing Long-Term and Senior Care Services
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10.4324/9781315860169-10
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2021
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pp. 101-113
Author(s):
Scott M. Smith
Keyword(s):
Long Term Care
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Family Selection
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Term Care
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Care Services
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Selection Of
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Positioning the Long-Term and Senior Care Service in the Minds of the Medical Provider and Consumer
Marketing Long-Term and Senior Care Services
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10.4324/9781315860169-6
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2021
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pp. 51-68
Author(s):
William J. Winston
Keyword(s):
Care Service
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Medical Provider
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Control of the Marketing Effort in Health Care Organizations
Marketing Long-Term and Senior Care Services
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10.4324/9781315860169-9
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2021
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pp. 83-100
Author(s):
James D. Suver
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John A. Miller
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Leonard Farr
Keyword(s):
Health Care
◽
Health Care Organizations
◽
Marketing Effort
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