SOP Transactions on Marketing Research
Latest Publications

TOTAL DOCUMENTS

9

(FIVE YEARS 0)

H-INDEX

2

(FIVE YEARS 0)

Published By "Scientific Online Publishing, Co., Ltd."

2374-5142, 2374-5134

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Internet Potential-Future Business Development Focus

SOP Transactions on Marketing Research ◽

10.15764/mr.2015.01001 ◽

2015 ◽

Vol 2015 (1) ◽

pp. 1-6

Author(s):

Fang Xiang ◽

◽

Fang Jingxuan ◽

Keyword(s):

Business Development ◽

Future Business

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Trends in the use of modern technologies in companies in the Czech Republic

SOP Transactions on Marketing Research ◽

10.15764/mr.2014.03001 ◽

2014 ◽

Vol 1 (3) ◽

pp. 1-13

Author(s):

Petra Marešová ◽

Keyword(s):

Czech Republic ◽

The Czech Republic ◽

Modern Technologies

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Gross Value Added per Person Analyses of Transportation Companies of new European Union countries in 2005 – 2011

SOP Transactions on Marketing Research ◽

10.15764/mr.2014.02001 ◽

2014 ◽

Vol 1 (2) ◽

pp. 1-15

Author(s):

Lembo Tanning ◽

Toivo Tanning

Keyword(s):

European Union ◽

Value Added ◽

Gross Value Added ◽

European Union Countries

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Level of Professionalism in Public Procurement: a Servey of Selected Districts in Uganda

SOP Transactions on Marketing Research ◽

10.15764/mr.2014.01004 ◽

2014 ◽

Vol 1 (1) ◽

pp. 43-50

Author(s):

Charles Kalinzi ◽

Keyword(s):

Public Procurement

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Marketing in the virtual space

SOP Transactions on Marketing Research ◽

10.15764/mr.2014.01003 ◽

2014 ◽

Vol 1 (1) ◽

pp. 32-42

Author(s):

Sergey Surkov ◽

◽

Ellen Trofimova

Keyword(s):

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Consumer Loyalty Behaviour: What is Done and What Else to be Done

SOP Transactions on Marketing Research ◽

10.15764/mr.2014.01001 ◽

2014 ◽

Vol 1 (1) ◽

pp. 1-22 ◽

Author(s):

Rashmi Aggarwal ◽

Keyword(s):

Consumer Loyalty

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A Decision Framework for Cloud Service Selection for SMEs: AHP Analysis

SOP Transactions on Marketing Research ◽

10.15764/mr.2014.01005 ◽

2014 ◽

Vol 1 (1) ◽

pp. 51-61 ◽

Author(s):

Yueh-Hua Lee ◽

Keyword(s):

Service Selection ◽

Cloud Service ◽

Decision Framework ◽

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Marketing Strategy on S-Commerce Based upon Marketing Mix

SOP Transactions on Marketing Research ◽

10.15764/mr.2014.01006 ◽

2014 ◽

Vol 1 (1) ◽

pp. 62-76

Author(s):

Chang-Gyu Yang ◽

◽

Yunchu Huang ◽

Kyung-Hoon Yang ◽

Sang-Gun Lee

Keyword(s):

Marketing Strategy ◽

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Augmented Reality in Retail: Assessing the Acceptance and Potential for Multimedia Product Presentation at the PoS

SOP Transactions on Marketing Research ◽

10.15764/mr.2014.01002 ◽

2014 ◽

Vol 1 (1) ◽

pp. 23-31 ◽

Author(s):

Philipp Spreer ◽

◽

Katrin Kallweit

Keyword(s):

Augmented Reality ◽

Product Presentation ◽

Multimedia Product

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